A Quick-Start Guide to Publishing Books
“Outside of a dog, a book is man’s best friend. Inside of a dog it’s too dark to read.” – Groucho Marx Longtime ETR reader Tim C., of Raleigh, NC, e-mailed to say that ETR is sorely in need of a new type of product. Tim writes, “While your newsletter…
READ MOREGet Rich With Royalties
To get rich with royalties you don’t need to be an artist. In almost any industry, you can find opportunities to set up deals that will spin out royalties.
READ MOREWhat Business Owners Can Learn From Baseball Managers
“Every strike brings me closer to the next home run.” – Babe Ruth Imagine this scenario… Your favorite baseball team has the opportunity to hire GR. Now a free agent, GR is one of the league’s best hitters. He hits more home runs than 90 percent of all other players……
READ MOREThe Underrated Connection Between Service and Sales
“I have never worked a day in my life without selling. If I believe in something, I sell it, and I sell it hard.” – Estee Lauder Last week, I met with a travel agency. The owners have been struggling to bring their fledgling business into profitability. In the period…
READ MORE4 Steps to Getting a Small Business Off the Ground
“He who refuses to embrace a unique opportunity loses the prize as surely as if he had failed.” – William James Imagine that you invest $250 into creating a video… and it makes you a $20,000 profit within 30 days! That actually happened to me and my partners earlier this…
READ MOREHow to Start a Retail Business
“To open a shop is easy, to keep it open is an art.” – Chinese proverb Lots of people who want to get into business for themselves come up with the idea of opening a store. They hope it will provide them with income and, presumably, some equity that they…
READ MOREIs Your Marketing Killing Your Product?
“The only sure weapon against bad ideas is better ideas.” – Alfred Whitney Griswold Last week, I invited members of our EasyWriters Marketing Club to ask me anything they liked. And I personally answered every single one of their questions in a marathon two-hour live webinar. One of my beloved…
READ MOREDeal Making for Dummies
“I don’t want to be just a voice on the phone. I have to get to know these guys face-to-face and develop a sincere relationship. That way, if we run into problems in a deal, it doesn’t get adversarial. We trust each other and have the confidence we can work…
READ MOREThe Best Way to Make Good Money
“If your determination is fixed, I do not counsel you to despair. Few things are impossible to diligence and skill. Great works are performed not by strength, but by perseverance.” – Samuel Johnson I’ve known Bruce since high school. His family and mine, both extra-large Irish-American clans, lived less than…
READ MOREThe Secret of Incremental Augmentation Part 2
“Quality is never an accident; it is always the result of high intention, sincere effort, intelligent direction, and skillful execution; it represents the wise choice of many alternatives.” – William A. Foster Every person involved in a growing business needs to understand two crucial business concepts. On Monday, I talked…
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