It’s often said that you can use certain sales messages over and over because, let’s face it, your target market is a marching army. Over and over, they revisit the same points in life… they discover the same needs and wants… you show them how to satisfy those needs and wants… and the cycle just repeats.
Chris Schroeder – CEO of Health Central Network – bragged at a recent information-publishers’ conference that there were 2,000 items in his RSS feed inbox awaiting his attention. When I read this in an article by Bob Bly, I couldn’t help but shake my head.
People ask me how I’m able to write such gritty, fascinating sales copy. For products and ventures that seem, to the uninitiated eye, so far removed from anything gritty or fascinating.
In a few short months, I was able to achieve the ultimate Internet “fantasy” of making a lot of money from a simple (almost primitive) website that ran virtually on autopilot. Starting from scratch, I banked over $51,351.94 in my first 6.5 months online, just working part-time out of the corner of my living room.
My good friend “Will” speaks fluent Japanese. He lived in Japan for more than 10 years and knows the culture inside out. When he visits, he supplements his income by giving English lessons to the local people.
Our little “Paradise by the Sea” here in Delray Beach, Florida is not only blessed with miles of gorgeous sandy beaches… lined with dozens of casual, eclectic, and gourmet restaurants… and overflowing with hip clubs and art galleries…
I almost missed out on making $100,000! My husband took me to see a rental property he wanted to buy – and though we could buy it without spending a penny of our own money, I didn’t really want it.
In 1978, New York Yankee shortstop Bucky Dent hit one of the most famous homeruns in baseball history, destroying the dreams of the Boston Red Sox and their chances of going to the World Series. As a huge fan, I remember the exact moment Bucky’s bat connected with Mike Torrez’s pitch. Little did I know that I’d be able to meet him 30 years later, after enrolling my son in the Bucky Dent Baseball School in Delray Beach, Florida. Recently, I had the chance to chat one-on-one with my childhood idol and pick his brain.
As you can see from the examples above – all of them posted on various websites – although the Internet has become the most popular source of information these days, it’s full of wrong information. Sometimes it’s an innocent retelling of myth. In other cases, the people behind it are out to spread malicious lies to further their agendas.
In business, the best opportunities don’t usually announce themselves ahead of time. There is no warning. And there is precious little time to consider your choices.