Video games are big business. When a Sony Playstation comes out… when the Nintendo Wii was finally released… every time a new version of Halo hits the market… Video gaming makes national news.
Let’s say you come across a great product that you think will be a big seller. You could obtain the rights to market that product – and then license those rights to an experienced marketing company.
“I’m a college professor. As you might be aware, college teaching is a little different from other professions. What advice can you offer for better organization, time management, and the like?”
What do you know about marketing to the older generation? It might not be enough. Check this out:
Some business owners and marketers think that one channel of marketing (maybe direct mail, TV ads, or joint ventures) is all they need.
For nearly three decades, Ernie Bjorkman was an anchorman for a Denver TV station. Then one day last month, after signing a yearlong contract, he was let go.
Confidently asking for what you want, holding others accountable when things go wrong, and not allowing yourself to be talked into making bad decisions are just a few examples of how being assertive can help you get things done.
Michael Masterson has often written of the benefits of being a “chicken entrepreneur.” He uses this tongue-in-cheek expression to describe someone who starts a business or creates a new source of income while remaining at a full-time job or otherwise minimizing the risks.
Your FAQ page can actively attract traffic to your site, establish your credibility, and make sales for you. Here’s how…
The most common cause of failure, says Michael Masterson, is procrastination. The thief of dreams.
You’re a procrastinator if you have ever said something like…