The Formula

It was 9:45pm on a Saturday night down in Orange County California. The land of golden dreams. The audience had been in the room for over 12 hours learning how to build their business, and they were exhausted. Yet I managed to get them to stick around a few hours...

Writing For Your Prospect

“A person’s name is to him or her the sweetest and most important sound in any language.” -Dale Carnegie. While you can’t use your client’s name in mass emails (since most people don’t give you their real name) or on a sales page,...

Important Questions For You

Here’s a little secret. Mornings of holidays and Saturdays are the best time to do creative thinking. Why? Well, I have this strange belief that there is a creative energy in the world, and when you do creative work while everyone else is resting or sleeping,...

Who YOU Want To Be

Who do you “want to be” in your business? Let me answer that for you. You want to be The Shining White Knight that has come to save your prospect/client… Saving them from their problems by delivering your solution, of course. But that’s not...

Easy Money System

Yesterday I had a strange email conversation with one of the most successful members of the Mastermind group that I run with Bedros Keuilian. It all started with an announcement from our coaching client that a new advertisement had brought him almost 750 new leads. To...
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