Copywriting Sales Letter Questions

by Craig Ballantyne | Apr 11, 2013 | Wealth

The ‘guru’ of selling, Perry Belcher, has a “Copy Test” that he runs on every new sales letter he writes. It’s simple. He reads it aloud. This is something that you should do with EVERY sales letter you ever write. It won’t be the...

21 Sales Copy Secrets from Perry Belcher, Co-Founder of Digital Marketer

by Craig Ballantyne | Apr 9, 2013 | Articles

I first met Perry Belcher, the Copy King, at a Morton’s steakhouse in Bethesda, Maryland, just past the town of Chevy Chase (seriously, it exists!). He and I were staying at the Hyatt Regency for a Yanik Silver Mastermind back in 2007. It was there that I first...

3 Tips From Perry Belcher

by Craig Ballantyne | Apr 8, 2013 | Wealth

Back in the summer of 2011, just after we had taken over EarlytoRise.com, Matt Smith and I were invited down to Austin, Texas for a Mastermind with Ryan Deiss and Perry Belcher (for their top affiliates). Even though I had just been there a couple of months earlier...

Listen to this

by Craig Ballantyne | Feb 22, 2013 | Wealth

In these last few weeks there have been some huge weights lifted off my shoulders. Whew. It’s finally all come together. First of all, the Transformation Contest registration has ended with 47,641 total entries. As I told the ETR team, that’s pretty darn...

Purpose Driven Business

by Craig Ballantyne | Feb 18, 2013 | Wealth

I recently started meditating. In fact, it’s been just 15 days, but I’ve stuck to it, every day. There were many times in the past that I’ve tried to take up this habit, but this time I know it’s going to stick. Like the pig in an American...