Recent articles related to


Recent articles related to


Best Way to Get Funding for Your Business

By Mark Morgan Ford | 01/26/2009

Last week, I suggested that it takes more than an idea – even if it’s a really fantastic idea – to attract potential investors. You need to prove that your idea has legs by turning it into a working model.


When Common Sense Gets in Your Way

By Mark Morgan Ford | 01/23/2009

When you’re at a crossroads in your career – when your heart tells you to go in one direction, but your family and friends are trying to convince you to take a more practical path – what do you do?


It’s a Great Time to Start Your Internet Business!

By Derek Gehl | 01/23/2009

I’ve been getting lots of e-mails and calls from people who don’t actually have websites up and running yet. And they’re all concerned about the same thing: “Sure, your strategies are good for people who are already making money online… but what about those of us who are still thinking about starting an Internet business? Isn’t this the worst time to launch a new website?“


Why You Should You Take the Family on Your Next Business Trip

By Jason Holland | 01/22/2009

If your job or business requires you to travel frequently to meet with clients, attend conferences and seminars, or consult with business partners… it could be affecting your home life.

One way to tip your work/home balance back the other way is to bring your family with you on the road.


8 Simple Steps to Making Your Website More User-Friendly

By David Cross | 01/22/2009

The most important function of your website is to allow your customers to place their orders and receive the products or services they’re interested in. So make it as easy and hassle-free as possible.

You know how frustrating it is when you have to make a U-turn or take a detour when you could have been given fair warning beforehand. Don’t make your customers jump through unnecessary hoops to complete their purchases.


Rental Real Estate 101: 4 Ways to Battle the Landlord’s Arch Nemesis

By Julie Broad | 01/20/2009

Just as The Joker is to Batman and Dr. Evil is to Austin Powers, rent control is the landlord’s enemy. Supporters of rent control claim that without it many people couldn’t afford housing. But what happened to the basics of economics? The law of supply and demand should determine what your rental unit is worth, not the government.


The First Step to Getting Funding for Your Business

By Mark Morgan Ford | 01/19/2009

One of the most commonly asked questions we get at ETR from would-be entrepreneurs is: “How do I get money for my business idea?”

We’ve answered it before, but it’s worth answering again because the question keeps coming. Let’s start with a bit of harsh truth: It isn’t easy.


A New Tool for Aspiring Online Marketers

By Paul Lawrence | 01/19/2009

Now, there’s a very easy way to get your online newsletter started. Yahoo has a component called “group publishing” that allows you to start your own e-list and publish to that list whenever you want. For free. It’s so user-friendly that even someone with very little technical knowledge (like me) can set it up without any assistance. All you do is go to Yahoo and click on the “groups” link. It’s self-explanatory from there.


The Wall Street Journal Gets It Wrong

By Suzanne Richardson | 01/19/2009

The Secrets of Marketing in a Web 2.0 World,” announced the front page of The Wall Street Journal business section. Sounded promising, so I took a gander. What I found left me scratching my head:


Make Your Site More Popular With “Link Juice” Power

By Edwin Huertas | 01/16/2009

You already know how powerful links can be when it comes to your search engine optimization (SEO) efforts. As Alexis Siemon pointed out in her article “Become a Killer Link Builder“: “A link is a shortcut to quickly get you from one website to another. If you can harness the power of the link, you can make your website a force to be reckoned with. That means higher search engine rankings, more traffic to your site, and, eventually, more customers and more money in your pocket.”


The “100 Thing Challenge”

By Judith Strauss | 01/15/2009

Michael Masterson has been encouraging ETR readers to simplify their business lives for years. “If you think it will mean making less money, enjoying less success, maybe even being less effective as a businessperson,” Michael told us, “think again. It’s about having more – not less – of the good things. More productivity. More passion. More meaning, love, friendship, and serenity.”


Is This the World’s Most Profitable Business?

By Paul Lawrence | 01/15/2009

I’m an entrepreneur, and I’ve been involved in at least a dozen profitable enterprises over the years. But the business I’ve been in for the last five years is by far the best. Let me give you an idea of just how powerful this business is. After the costs of creating and selling my products, I am still able to bring in a 95 percent profit. What’s more, this business has proven to be successful… even in a struggling economy. (In 2008, though the economy was crumbling, mine continued to bring in about $12,000 a month.)