A New Year’s Plan You Should Start Working on Now
Eddie is a very shrewd guy. In 2004, while the real estate bubble was still inflating in the United States, he took a job I offered him to run a real estate development project in Nicaragua.
The Language Perfectionist: Tricky Singulars and Plurals
I was amazed to read this sentence in a major newspaper: “Today the criteria is simple: total unit sales.” Of course, criteria should be criterion. The first is plural; the second singular. And if you intend the plural, it’s criteria are, not criteria is. Most English words are turned into…
Category of One
What happens when a business with a longstanding “No. 1” competitive edge is no longer “No. 1”? In today’s video presentation, “Mindset Maven” PJ McClure shows you what happens when the game changes and a company doesn’t recognize the change.
Starting Out Big When You’re Starting Out Small
When you’re starting any business — an Internet business, for example, with a new website and an e-mail list of zero names — the thought of competing with the established companies out there can be intimidating.
Why You Need to Buy Silver Immediately
If you haven’t yet bought silver, the market just gave you an extraordinary reason to take action… right now.
In mid-October, I told my readers about a coming rally in the U.S. dollar.
I Was Blind, but Now IMCing…
In the beginning — when I first signed up for the Early to Rise newsletter — I was OVERWHELMED by the number of e-mails I started to receive. (I just wasn’t accustomed to the quantity of information that I would come to expect from ETR.)
2011 class of the Internet Money Club
If you read Early to Rise this week, you know we’re set to launch the 2011 class of the Internet Money Club. (Keep reading to find out how you can get in before anybody else.)
A Powerful Tool to Build Your Business
Today, I’m going to tell you about a powerful tool that you can use to build and grow your business. It’s not a tool you can buy… In fact, it’s absolutely free. When used properly, this tool will attract more customers to your business, foster in them a deeper bond…
How to Advertise in the Attention Age
Did you ever visit Piccadilly Circus and Leicester Square in the heart of London? All those bright neon lights! Actually, these days most of the neon has been replaced with gigantic LCD and LED screens, but that’s another story. I mention Piccadilly Circus because it’s the perfect example and exaggeration…
Are You Being Duped by These 3 Pervasive Business Lies?
“I was so inspired by your presentation! Now I finally understand what I need to do to start my own business,” Cynthia said. This was just one of many comments I heard after delivering my presentation at the 2010 Glazer-Kennedy Info-Summit. My presentation was called “Perception vs. Reality: Year One…
Why Dominant-Emotion Copy Wins
Albert Lasker and John E. Kennedy revolutionized copywriting by introducing the concept of “reason-why” advertising. Their breakthrough was all about reasoning with a prospect just as a good live salesman would — presenting all the logical reasons why a product should be purchased. Just do that and your ads will…
The Language Perfectionist: Are You Using This Word Correctly?
I can recall when hardly anyone knew the word oxymoron. Now everyone knows it — but few people use it correctly. The word’s popularity can probably be attributed to the late comedian George Carlin, who loved language and wordplay. In one of his most memorable routines, he described phrases such…