"Desperate to escape her hand-to-mouth existence in one of the poorest regions of Brazil, Maria Benedita Sousa used a small loan five years ago to buy two sewing machines and start her own business making women's underwear," The New York Times reported.
By Michael Masterson | Tue, Jun 8, 2010
"Desperate to escape her hand-to-mouth existence in one of the poorest regions of Brazil, Maria Benedita Sousa used a small loan five years ago to buy two sewing machines and start her own business making women's underwear," The New York Times reported.
By Early To Rise | Tue, Jun 8, 2010
Gumption (GUMP-shun) — a word of Scottish origin — is determination, bold ambition. Example (as used by Michael Masterson today): “A gift from God? I don’t know about that. But I do know that [her success] was partly due to a loan she got from a private bank — that and her gumption, [...]
By Early To Rise | Mon, Jun 7, 2010
Of all the obstacles faced by new entrepreneurs, doubting colleagues, loved ones, and friends rank right up there with the toughest to overcome. In his essay today, Internet Money Club member PJ McClure tells us what he said to his doubters... and what he did to make sure he was successful when he finally took the plunge with his online business.
By PJ McClure | Mon, Jun 7, 2010
He sat quietly for a moment. Unwilling to accept defeat, he finally said, "Well, when you run out of steam with this thing, give us a call. We'd love to have you back." My boss could be called many things... excited about my new venture as The Mindset Maven was not one of them.
By Early To Rise | Mon, Jun 7, 2010
Something that’s pernicious (per-NISH-us) — from the Latin for “to worry” — from the Latin for “ruin” — causes insidious harm. Example (as used by PJ McClure today): “The most pernicious of all entrepreneurial ailments may be the inability to keep your attention focused on one idea at a time. And it can [...]
By Michael Masterson | Sat, Jun 5, 2010
I recently got an interesting e-mail from Brian Ochsner, an ETR reader in Denver. He said, "As a direct-response copywriter, I'm skeptical about the number of marketing people who are enamored with the need for 'branding' or to 'build their brand' to effectively market their business. "I know that brands such as Kraft and Coca-Cola have power and influence with Americans, but I'm not sure 'branding' has much of a place with most small- to medium-sized business marketing."
By Laura Rodini | Fri, Jun 4, 2010
That's the percentage of online businesses that fail. Three big reasons explain why: #1. Setting up an online business is complicated.
By Early To Rise | Thu, Jun 3, 2010
The Internet Money Club -- the world's premier Internet business-building coaching program -- is launching tomorrow... and you have to act fast if you want to join. There are limited "seats" (we sold out last year), and registration lasts for only two weeks. We'll be sending you a letter tomorrow with all the details... don't miss it.
By Marc Charles | Thu, Jun 3, 2010
I was amazed when I saw the numbers for Kevin Hickey's Web-based business. I've reviewed, dissected, advised, and researched hundreds of businesses over the last 30 years or so... and Kevin's stood out. I'm hoping you'll grab something from Kevin's story and apply it to your life or business... so you can "cash in" like he did.
By Early To Rise | Tue, Jun 8, 2010
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