Salespeople Who Don’t Sell
Recently when I was in Phoenix, I went to a cowboy boot store. To buy boots. I have a pair of ostrich boots I’ve had for quite a few years. Re-soled them a few times. They have a lot of miles on ’em, but I’m very reluctant to give them…
READ MORENotes From Michael Masterson’s Journal: Superstars Are Superstars
California Senator Dianne Feinstein is afraid that foreigners are “snatching places at American universities from deserving American students.” And she’s trying to make it harder for foreign students to study at American universities. But the truth must surely be, as a recent New York Times essay by Steven Clemons and…
READ MOREBusiness at Warp Speed
If you can develop a product or service that sells well in Bangor , Maine … why couldn’t you also sell it in Toulouse , France or Bonne , Germany ? This is what BB did. Twelve years ago – when his publishing company was in the $30 million to…
READ MORELet’s Make a Deal
To find the best real estate deals, look for telltale signs that an owner may be thinking of selling … even before he advertises the property. 1. The Home-Alone Technique Whenever you see a vacant home in your target area, stop and jot down the address. Look up the owner…
READ MOREWhy You (Yes, You) Should Invest in Real Estate
Next to owning your own business, investing in real estate gives you the highest potential return on investment (ROI). The reason you can get such high returns on real estate is because of the power of leverage. Let me explain. When you’re a real-estate investor, you’re essentially in the business…
READ MOREDeciding What to Do Each Day
Strategic entrepreneurs don’t start out their days by asking, “What do I want to do today?” They ask themselves, “What are the most important, highest-leverage activities that need to get done today?” Take, for instance, Jack Welch. When he took over as CEO of General Electric, points out the Harvard…
READ MORE11 Things You Can Do Right Now to “Fix” a Business Website
“A good basic selling idea, involvement and relevancy, of course, are as important as ever, but in the advertising din of today, unless you make yourself noticed and believed, you ain’t got nothin’.” – Leo Burnett The bigger the Internet gets, the more important it is to have a website…
READ MOREStarting Off a Perfect Career With a Great Job
I’ve read many books about job hunting. Most of them were full of bad advice. What they explained (sometimes well, sometimes poorly) was how to do well what everyone else is already doing. When you’re competing with hundreds of qualified people for one good job, doing what everyone else is…
READ MOREFinding 800 Percent Gains With Little Risk
Today, I will tell you how to catch lightning in a bottle. This is a technique you can use over and over again. I discovered it myself gradually – but this logic became crystal-clear to me with Crescent, a real estate investment trust (REIT) that caught my attention about a…
READ MOREStarting Young – The Miracle of Compound Interest
If you take a penny and double it every day for a month, how much would you end up with? A hundred dollars? A thousand dollars? How about a million dollars? Not even close. If you start with just a single penny and double it every day for 31 days,…
READ MORE3 Overlooked Profit Opportunities on Your Website
If you’re already selling anything online, this article is going to show you how to add extra revenue you didn’t even know you had “hiding” in your website. Overlooked Way #1: The Upsell If you’ve been in marketing for any time, you’ve probably heard of “upsells,” “cross-sells,” or “bumps.” Car…
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