Why You Want Your Customers to Say “No”

Why You Want Your Customers to Say “No”

What does the biggest generation in the American workforce right now value most in a job? The answer: Autonomy. It’s no wonder books like Greg McKeown’s Essentialism or James Altucher’s The Power of No or Cal Newport’s Deep Work are flying off shelves. The word...
How to Craft Presentations that Sell

How to Craft Presentations that Sell

“In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create. Management cannot be expected to recognize a good idea unless it is presented to them by a good salesman.” — David Ogilvy,...