October, 2003

An Honest Way to Make a Buck

“Honesty is the best image.” – Tom Wilson (in his “Ziggy” cartoon strip) Legendary adman James Webb Young, who started selling fruit by mail…

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Reason or Gut Instinct

“Well-bred instinct meets reason halfway.” – George Santayana Nobel laureate Herbert A. Simon, a professor of psychology and computer science at Carnegie Mellon University…

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