Paul Lawrence is an entrepreneur who has made his living starting and running a series of profitable businesses. One day while cleaning his mother's pool for a few extra bucks, it dawned on Paul that he could perhaps start his own pool cleaning business. He carefully employed all the marketing techniques that he had learned in school and designed his first flyer. Immediately the business took off and within a week, Paul had his own little business. He quickly expanded, hired employees and then eventually sold it some relatives who made well over $250,000 in the next year before they eventually sold it for a six figure profit.
After finishing college, Paul did a brief stint in a management program for a national rental company, but he quickly realized that he was much happier running his own show. Paul left the rental company and launched one of the most financially successful independent ballroom dance instruction companies in the state of Florida where he received quite a bit of media attention for his revolutionary business practices that included front page features in the Life Style section of the Sun Sentinel, features in the Miami Herald, Boca News, Center Stage Entertainment and many others. With that business running profitably, Paul started several other businesses either individually or as partnerships that included a million dollar video production company, a mortgage brokerage, a home maintenance business, several mail order companies, a business consulting service among others.
With a love of movies, Paul began to work at breaking into Hollywood as a screenwriter where he's beaten the odds by becoming a produced writer. He is a credited writer for the film CRUEL WORLD, starring Jaime Presley and Eddie Furlong and has signed a development deal for a national television series with one of the world's largest producers of television and films among his half a dozen sales and options of movie scripts he wrote. Paul is the creator of the Quick & Easy Microbusiness program.
Read Paul Lawrence's previous newsletter articles below:
“Sarah,” an interior designer for yachts, had just come back from a very successful business trip. Her boss, who never complimented her, was oozing with praise. She was so excited (and confident big money was coming her way) that she signed a lease on an expensive apartment.
By Paul Lawrence | Wed, Dec 16, 2009
I’m willing to bet that one goal you have for next year is to become wealthier than you are right now. If you’ve been paying attention to Michael Masterson’s advice, you know that means starting your own business. Well, what’s stopping you?
By Paul Lawrence | Thu, Dec 3, 2009
My heart pounded. A great opportunity was staring me in the face. I’d been introduced to a publisher who had made big money by marketing information products. At least, it was big money to me. I can’t tell you the precise amount, because I was sworn to secrecy. But I can tell [...]
By Paul Lawrence | Thu, Nov 19, 2009
A few months ago, I thought I’d found a great new partner to promote one of my sideline businesses: The International Sketch Comedy Championships. Through a friend, I was introduced to a former “A list” actor. He’d had starring roles in some big hits 20 years ago. And I was sure [...]
By Paul Lawrence | Tue, Aug 11, 2009
My car was embarrassingly dirty. I had been too busy to take it in to be washed, let alone do it myself. So when I found a business card on my windshield for a car washing service, I was interested. I looked around the parking lot. Only dirty cars had the card. The card advertised a deal [...]
By Paul Lawrence | Fri, Jul 24, 2009
My friend George needed a good-sized space for his business – with a reception area, conference room, and a couple of offices. He didn’t want to shell out the money to buy or rent that much space. But he found a novel solution that got him what he needed… almost free of charge. Here’s how he did [...]
By Paul Lawrence | Wed, Jul 15, 2009
“Actually, I’m a total weakling,” I told Bob. “I’ve got a lot in common with the guy in those classic bodybuilding ads who kept getting sand kicked in his face.” Bob had just commented on how I looked like I worked out a lot – and I sensed that, because I looked so “big,” it bothered [...]
By Paul Lawrence | Tue, Jun 23, 2009
“If I can do that - get the contract signed by next week - can we lock up this deal right now?” I asked. “Yes, we can,” she answered.
By Paul Lawrence | Sat, Jun 20, 2009
The low cost of producing reality shows, combined with their large audiences, equals big profits. According to The Wall Street Journal, each episode of UPN’s Top Model costs about $800,000. Meanwhile, the cost of an average scripted drama is in the range of $2 million.
By Paul Lawrence | Fri, Jun 12, 2009
By Paul Lawrence When “Winston” asked me to help him promote one of his products, I agreed to mention it in my e-mail newsletter. I told him that all he needed to do was give me a coded link for his landing page. If you’re at all involved in marketing on the Internet, you know that this [...]
By Paul Lawrence | Mon, Jan 4, 2010
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