Mastering Google AdWords in 3 Easy Steps
“I know I need to be in Google … but that can be expensive if you don’t know what you’re doing.”
How to Get Your Tenants to Pay for Everything!
“It is easier to build two chimneys than to keep one in fuel.” – Benjamin Franklin “Why did we spend so much money last month?” I asked my accountant. “We paid the property tax bill,” he replied. “Why was that bill double what it was last year?” “When you bought…
Secrets of an Information Publishing Powerhouse
“You can view [running a business] as not just a job but as an honorable livelihood where you can, by using your imagination, develop the human spirit.” – Anita Roddick A few months ago, real estate magnate and multimillionaire Russ Whitney sent his private jet to bring me and several…
Think Small
“Very narrow areas of expertise can be very productive. Develop your own profile. Develop your own niche.” – Leigh Steinberg Over the years, I’ve met dozens of people who want to become speakers, consultants, coaches, TV show hosts, or best-selling book authors. Nine out of 10 have told me that…
3 Lessons From the Hard-Knocks School
“Lessons are not given, they are taken.” – Cesare Pavese In a short time, the real estate holdings I’ve acquired in my “side business” have easily surpassed all other investments I’ve ever made. I went from a negative net worth to six figures, with relatively little effort. Today, I have…
When Helping People Hurts
“Neither a borrower nor a lender be; / For loan oft loses both itself and friend, / And borrowing dulls the edge of husbandry.” – Polonius, in Shakespeare’s Hamlet I have a weakness for helping people. Helping someone in need makes me feel stronger and better somehow. But helping is…
How to Hotwire the Internet
“Marketing to consumers is so challenging because it is evolving constantly.” – Andrea Jung People often ask me, “What is the best opportunity to profit online?” My reaction’s always the same: I pull them into a dark corner, make sure nobody else can hear me, then whisper in their ear,…
My 5 Rules for New-Job Success
Whether you’re entering the full-time workforce for the first time or have years of experience, keep the following in mind when moving into any new job.
Make $250,000+ a Year … With Your Video Camera
Producing and marketing your own videos is not only exciting and fun, it can also be very lucrative.
What Your Brainwaves Say About Your Investing Success
Investing isn’t about conquering your emotions. It’s about handling them. If you have a handle on your emotions without using any of the above tools (or other tools of your choosing), you’re the rare investor indeed.
The No-Contacts, No-Experience Guide to Hollywood
I’ve been writing screenplays for about 12 years, and living proof that you don’t need show-business connections to turn your idea into a script.
When Customers Leave Your Website
According to recent research from the Gartner Group, half of all online sales are lost due to confusing website navigation. That’s 50 percent of potential sales down the toilet because customers can’t find what they’re looking for. And when customers leave your site, chances are they’ll never return.