Posts by Author
Charlie Byrne
Posts by Author
Charlie Byrne
Underneath the Mango Tree
My hometown “Paradise by the Sea” of Delray Beach, Florida is not only blessed with miles of gorgeous sandy beaches… lined with dozens of casual, eclectic, and gourmet restaurants… and overflowing with hip clubs and art galleries… It’s also home to a huge number of… drum roll, please. Mango trees.…
READ MOREWhy I Bought the Same Exact Shoes Twice
Here’s one company that knows the best person to sell shoes to is… someone who just bought shoes. About two months ago, I bought a pair of Doc Martens on sale at Zappos.com. They’ve got an extremely shopper-friendly website – and good prices too. Last week, I received this e-mail:…
READ MORESimplify Your Life – Starting With Your Home
Judy and John are great friends of ours. They are kind and generous people who lead a very rewarding life. But what struck my wife and me when we visited them this summer is how remarkably simple it is. Their home is tastefully but almost sparsely decorated with quality furniture,…
READ MORE5 Simple Steps to Making Weight Loss Fun and Effective
Your biggest roadblock to staying fit is probably that it isn’t fun. I just read a study which found that most overweight folks don’t find exercise enjoyable. Worse, instead of feeling energized, they feel tired after a workout. No wonder it seems to be so hard to lose weight! But,…
READ MORECould This Be The Worst Ad Ever?
Over the past few years I’ve made a lot of good friends at the local running store here in Delray Beach. It’s where I buy my Brooks Beast running shoes… I enjoy the training runs and races they sponsor… and I get tons of good advice from them practically every…
READ MORE“Fruitful” Marketing Lessons From an Over-Abundant Tree
Our little “Paradise by the Sea” here in Delray Beach, Florida is not only blessed with miles of gorgeous sandy beaches… lined with dozens of casual, eclectic, and gourmet restaurants… and overflowing with hip clubs and art galleries…
READ MOREWhat the Heck Are These Delusional Madison Avenue Types Thinking?
Sometimes I get good ideas from looking in other business niches and seeing how they might apply to direct marketing and internet marketing.
READ MOREHow “The Liberty Street League” Got Its Name
Take a few steps away from the grim reality of “The Street”… past the offices that once housed Merrill Lynch… beyond the New York Sports Club, where finance managers now sit crying in their single-malts.
READ MORESimplify Your Life (and Make It Pay Off in More Ways Than One), Part 2
When we left off on Friday, I said, “Just a few weeks ago, my wife and I decided that something need to change, because we didn’t want to live that way. [And what I meant by “that way,” was the way our friends Chuck and Laura were living.] We came up with a plan and have already started fixing the problem.”
READ MORESimplify Your Life (and Make It Pay Off in More Ways Than One), Part 1
Judy and John are great friends of ours. Recently retired, they own a beautiful waterfront house in Maryland, a small condo in Florida where they “winter,” and a sailboat just large enough for the occasional cruise down to the Bahamas.
READ MOREHere’s a Good Idea (If You Want to Bankrupt Your Business)
No wonder the U.S Postal Service is in serious trouble. They apparently think having too many eager new customers is a problem!
Let me explain…
On a recent trip to a small town in Maine, I stopped at the local post office
READ MOREOvercome Writer’s Block Forever
I already knew that Michael Masterson, one of the world’s top copywriters, was on board and heading to the French countryside for the three-day writing conference I was attending. But now I saw John Forde taking a seat beside him. To have Forde presenting at the conference as well as Masterson would be a fabulous extra bonus.
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