Taking Risks Is All Part of the Game

In business, the best opportunities don’t usually announce themselves ahead of time.

There is no warning. And there is precious little time to consider your choices.

As a young man, I balked at making hard decisions. I hesitated and put them off. Even worse, I told myself that other, maybe better, opportunities would always be just around the corner.
The truth is, most life-changing opportunities are never repeated. And once I vowed to pursue success without making excuses, I learned the value of quickly saying “yes.”

That is how I met all of my mentors and secured long-lasting relationships with them. And how I mastered freelance copywriting faster – and with greater rewards – than anyone else in the game. That is also how I’ve attained every shred of success I can lay claim to. By recognizing… correctly judging… and grabbing onto opportunities that most people missed.

It’s often a matter of being in the right place at the right time, armed with the right skills to take advantage of what has been laid before you.

It’s not easy to become that guy who is always alert for chances to engage with life on a higher level. To hear what others refuse to hear. To murder your ego and crush your natural skepticism and stubborn reluctance.

But once you do… you’ll never again be daunted… because part of being open to opportunity is being prepared for the risk.

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John Carlton

John Carlton slyly refers to himself as "the most ripped-off copywriter on the Web", and almost no one on the inside of the online entrepreneurial world disagrees. His sales copy has been stalked for decades by many of the best marketers both online and offline… and they freely admit using John's ads as templates for their own breakthrough pitches.