Online Marketing in 3 Steps
Find a problem. Solve it. And charge people for the solution.
If you’re wondering why your online business isn’t doing better, put it through this three-part marketing audit.
• Have you found a problem? A problem that matters to people? To enough people?
• Are you selling the solution to that problem? The best solution? A solution that’s different enough from the other options? Can you prove it?
• Are people willing to pay for the problem to go away? Are they able to pay for it? Does your marketing make it clear that the benefit outweighs the cost?
If your site passes this three-part test, Google AdWords will drive qualified prospects to your Problem/Solution/Charge factory. And you’ll make money.
If you aren’t sure, AdWords will help you find out… quickly, efficiently, and inexpensively. You can test your value proposition with your target market. And test variations until you either hit the magic formula… or drop it and find something else.
[Ed. Note: Howie Jacobson is an expert in using Google AdWords to create monster sales for your online business. Get his complimentary AdWords ER Report “Why Most AdWords Campaigns Fail – and How to Make Yours Succeed” at www.AskHowie.com.Howie Jacobson
Howie Jacobson is the author of the bestselling book AdWords for Dummies. As marketer Ken McCarthy said, "You couldn't have put your hands on information like this for less than $5,000." Howie will show you - with amazing ease and insight - how to play Google like a violin, turning the sweet sound of clicks into clink. He has the brilliant ability to take a complete beginner and in almost no time flat, have them generating EXTREME amounts of traffic through Google AdWords - widely acknowledged as one of the Internet's quickest and easiest ways to make money (IF you know how to do it right).Howie's marketing genius has made him the man other experts turn to when they need advice for quickly growing their - or a client's - business. But whether you're expert or beginner, you get everything in "plain English" that will keep you on the edge of your seat as you hear one money-making secret after another. Take a look at Howie's Pay Per Profits Advanced Insider Secrets.