Are You Guilty of Vocabulary Abuse?
In my brief stint teaching college writing classes, one of the biggest problems I saw among my students was vocabulary abuse. You know what I’m talking about. Instead of writing simply and clearly, they would “bulk up” their sentences with complicated words. Example:...Are You Barking Up the Wrong Tree With Your Marketing Efforts?
My phone rings about five minutes before I’m due in a meeting. It’s Verizon – again. They’ve been calling me at least once a week for the past three months. Every time they do (at least, on the occasions when I pick up), I say the same thing: “Please don’t call...Build Your E-Mail List With the Relevancy Principle
“Dear ETR, I was wondering if you accept articles for your newsletter?” I get e-mails like this on a weekly basis. And I applaud the senders for their initiative. Since ETR has over 450,000 subscribers, it is a good marketing strategy to get your name and...A Free Way to Build Your E-Mail List
As an Internet marketer, your most important possession is your e-mail list – people who have given you permission to contact them. Growing that list should be one of your primary business goals. And there are tons of free strategies you can use to do it. One of...
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