Posts by Author

Alex Mandossian

Posts by Author

Alex Mandossian

How to Get People to Open Your E-mails

By Alex Mandossian | 07/3/2009

Picture this: You spend hours writing an article that you KNOW will motivate people to tears/laughter/action. You send it to your e-mail list – a group of people who have specifically asked to hear from you – and no one opens the e-mail. The article ends up unread, deep in…

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Why Multitasking Destroys Your Productivity

By Alex Mandossian | 06/5/2009

Most entrepreneurs I know are proud of their “multitasking” ability. But maybe they shouldn’t be. The term was originally applied to computers – to describe the way a CPU solves problems by scheduling tasks and switching back and forth from task to task until each one gets done. Well, that may be an efficient way for a computer to work, but it’s anything but efficient when it comes to your productivity.

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AIDA: A 100-Year-Old Formula That You Can Use to Make More Money

By Alex Mandossian | 03/31/2009

If you’re an entrepreneur, CEO, public speaker, author, or information marketer, you owe it to yourself, your business, and your lifestyle to take a closer look at the revenue-generating potential of teleseminars – even if you’ve never listened to one.

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Discover the Learning Power of “Content Diving”

By Alex Mandossian | 02/26/2009

I often enjoy cold pizza “the morning after” more than the piping hot version the night before.
What does the joy of devouring day-old pizza have to do with your success as an info-marketing entrepreneur?
Two things, actually…

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Does Your E-Mail Inbox Need a 60-Second Cleansing?

By Alex Mandossian | 02/19/2009

It was a warm Friday morning in Kona, Hawaii… and there I was eating my breakfast with five of my friends, all members of the Transformation Leadership Council.

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The Decoy Effect – and How It Can Help You Make More Sales

By Alex Mandossian | 12/19/2008

It happens all the time – where the introduction of a third option suddenly makes one of your earlier options look better. It sounds irrational. And it is. But it’s such a common phenomenon, it even has a name. It’s called the “decoy effect.”

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What’s Better Than Being a Top-Notch Inventor?

By Alex Mandossian | 07/24/2008

The marketing philosophy of choosing improvement over invention has generated millions of dollars for my info-publishing business, as well as those of my students.

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How to Boost Your Bottom Line

By Alex Mandossian | 05/14/2008

The most common way to make money with teleseminars is to use them to sell products or services to your existing or prospective customers. But there’s another way.

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