Edwin Huertas
Edwin Huertas, ETR’s Web Team Manager, has been developing and marketing Websites since 1994 as well as testing Search Engine Optimization (SEO) and Search Engine Marketing (SEM) methodologies for many years. He has helped many medium- to large-sized companies around the globe by improving their Web marketing efforts.
Edwin’s background in programming has allowed him to approach Search Engine Optimization from a developer’s perspective. Studying search engines’ algorithms and patterns in order to develop successful SEO campaigns has helped him generate millions in revenue for previous clients and employers.
Heading most of ETR’s Internet Marketing projects, Edwin has dramatically increased the overall traffic and conversion rates for EarlytoRise.com. Currently he manages ETR’s pay-per-click (PPC) marketing efforts and has increased conversion rates from 12-15% to as high as 40% on most of ETR’s PPC campaigns.