One way to attract traffic to your website is with “widget bait” – offering useful WordPress add-ons. But that’s not the only way to make your site more appealing to potential customers.

You see, when you create your own widget, you can submit it to WordPress.org. Once WordPress approves it, thousands of webmasters around the globe have the chance to download your widget to their sites.

Here’s where the traffic aspect comes into play. Every time a webmaster downloads your widget, your link will be displayed on his site. This puts your link – and a sample of your useful offering – in front of new potential customers. Plus, the link helps increase your “link popularity” – which means that you’ll rank higher in the search engines’ results.

At ETR, we created a Learning Vocabulary Words widget. In the first three weeks we offered it, it was downloaded more than 200 times. And it’s been attracting lots of new visitors to the ETR website.

So get yourself a PHP coder and build a widget! If you’re not able to do it yourself, you can hire someone to develop a widget for you at a fairly cheap rate. There are plenty of coders available at places like elance.com, guru.com, getafreelancer.com, and many other online freelancer portals.

[Ed. Note: You don’t need to create your own widget to attract visitors with “widget bait.” Download our Learning Vocabulary Words widget, add it to your site, and you could see a nice bump in your site’s traffic.]

edwin huertasEdwin Huertas has been developing and marketing Websites since 1994 as well as testing Search Engine Optimization (SEO) and Search Engine Marketing (SEM) methodologies for many years. He has helped many medium- to large-sized companies around the globe by improving their Web marketing efforts.

Edwin’s background in programming has allowed him to approach Search Engine Optimization from a developer’s perspective. Studying search engines’ algorithms and patterns in order to develop successful SEO campaigns has helped him generate millions in revenue for his clients and employers.