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Suzanne Richardson



Read Suzanne Richardson's previous newsletter articles below:


ETR Insider Report: What the ETR Revolution Means for You

By Suzanne Richardson | Sat, Aug 1, 2009

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When ETR arrives in your inbox on Monday, it will look different. Clean. Focused. Easy to digest. Starting Monday, we’ll be sending you just ONE powerful, provocative, advice-packed success secret each day that can help you grow your business, boost your income, cut costs, enhance productivity, achieve your dreams, or otherwise improve your life. We’re confident that you’ll [...]

The Dangers of Throwing Your Recommendation Around

By Suzanne Richardson | Tue, Jun 9, 2009

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A few months ago, a former neighbor asked me if there were any job openings in ETR’s editorial department. If so, she wanted her daughter “Gwen” - a young woman I’d known for years - to apply for a position.

Instant Writing Fix: Get Rid of the Warm Up

By Suzanne Richardson | Sat, Jun 6, 2009

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You can almost always make your writing instantly stronger by chopping out the first paragraph or so. Andrew Gordon reminded me of this powerful and simple editing step when he reviewed an ETR article I’d written.

How to Defeat a Sneaky Enemy of Good Writing

By Suzanne Richardson | Mon, May 25, 2009

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One of the biggest enemies of fine writing? The verb "to be." In all its tenses, this verb can leach the impact out of almost any sentence. It sometimes seems impossible to avoid, but you need to seek it out and destroy it with a vengeance.

The Upsetting Side Effects of “Ready, Fire, Aim”

By Suzanne Richardson | Thu, May 21, 2009

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If you subscribe to Michael Masterson’s “Ready, Fire, Aim” philosophy, you’re no doubt going to notice an unappealing side effect. Sometimes, you’re going to screw up. But don’t be too hard on yourself. Making mistakes – even downright failing – is a part of the learning process that you should welcome with open arms. Michael Masterson calls [...]

Why Use Big Words?

By Suzanne Richardson | Thu, May 7, 2009

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“Make yourself a solemn promise right now that you’ll never use ‘emolument’ when you mean ‘tip’ and you’ll never say ‘John stopped long enough to perform an act of excretion’ when you mean ‘John stopped long enough to move his bowels,’” says Stephen King in On Writing.

Have You Sharpened Your Axe Lately?

By Suzanne Richardson | Tue, May 5, 2009

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“I just can’t make the time management seminar tomorrow,” Amy announced to the editorial team during a recent meeting. “I’m so busy, it’s going to kill my productivity this week!”

Working for the Tip

By Suzanne Richardson | Tue, Apr 28, 2009

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It must be the only hotel in New York City, nay, the world, that doesn’t have automatic doors. But wait! It does have a doorman. Seems friendly enough when you pull up in a cab. Offers to take your bag. But if you dare to reject his offer to carry your bag into the lobby… he lets you get the door yourself.

Are You Guilty of Vocabulary Abuse?

By Suzanne Richardson | Wed, Apr 22, 2009

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In my brief stint teaching college writing classes, one of the biggest problems I saw among my students was vocabulary abuse.

Are You Barking Up the Wrong Tree With Your Marketing Efforts?

By Suzanne Richardson | Thu, Apr 16, 2009

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They’ve been calling me at least once a week for the past three months. Every time they do (at least, on the occasions when I pick up), I say the same thing: “Please don’t call me during work hours. I’ll be happy to consider this offer, but I’d rather see it in writing. Can you e-mail me the details?”

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