More Ideas To Put On Your Internet Marketing Checklist
“If you give your son or daughter only one gift, let it be enthusiasm.” – Bruce BartonRecently, I participated in a seminar on Internet marketing. I went to listen and learn, but I did make a small presentation.One of the most important points I made about the Internet is that…
READ MOREWatch Out For Dependency-Motivated Managers
“It is easier to exclude harmful passions than to rule them, and to deny them admittance than to control them after they have been admitted.” – Seneca There is a certain kind of manager you need to watch out for. He is often extremely bright. Entirely competent. Completely dependable. In…
READ MOREA Very Rich Guy You Never Heard About
“My wife and I were in the country a few weeks ago. We were standing in front of a wishing well and she fell in. I never dreamed those things worked.” – Milton Berle Sitting in the audience at a publishers convention a few years ago, Roy Reiman heard a…
READ MOREThe Secret Power Of Information Marketing
“A billion here, a billion there pretty soon it adds up to real money.” – Senator Everett DirksenSilicon Valley has produced a whole generation of billionaires. There are the hardware billionaires, including the Hewlett-Packard families (whose $10 billion family fortune now exceeds that of the Ford Foundation), the Intel…
READ MOREHow Important Is Loyalty In Your Career?
“Only the person who has faith in himself is able to be faithful to others.” – Erich Fromm Heres a question Ive wrestled with for years: When it comes to success, is loyalty a good thing or a bad thing? Should you be loyal to those who have been there…
READ MOREQuestions…From A Born Salesman
Today, I’d like to get back to the question of questioning. A few weeks ago, in Message #160, we talked about the effect of asking questions in the world of business. My argument, in a nutshell, was this: When you ask a question, you cede power, so be very careful…
READ MOREThe Selling Power Of Personalization
“Trust every man, but always cut the cards.” – American Proverb A fundamental principle of selling is that customers will buy more if they feel they know you. Understand that and you will be a much more powerful businessperson.The principle is true for all selling, . . . from telemarketing…
READ MOREThe Importance of Making Contacts
“I get by with a little help from my friends.” -John Lennon We have talked about how much faster you will accomplish your career goals if you put yourself out in the marketplace and meet prospective partners/employers/proteges/vendors. One of the best ways to get out there is to attend trade…
READ MOREA Lesson From Martha Stewart
“Productive work is the process by which mans mind sustains his life, the process that sets man free of the necessity to adjust himself to his background, as all animals do, and gives him the power to adjust his background to himself. Productive work is the road of mans unlimited…
READ MORECan You – Should You – Value Knowledge In Dollars And Cents?
“Beauty is only skin deep, but ugly goes all the way down.” – Milton BerleI make it a point to limit my observations to what I know from experience. Thats because I am skeptical of theory. Not that I dislike abstractions. On the contrary, Im a sucker for them. And…
READ MOREWhat Are Accountants Good For?
“I let my accountant do my taxes because it saves time sometimes as much as 10 years.” – Milton Berle You know what they say about lawyers (the only thing sadder than four lawyers trapped in a burning car is three lawyers trapped in a burning car) and economists (you…
READ MORERisky Investment? Take The Short Money
I am involved in a public company that has, as part of its asset base, shares in a gold mining company. Since I don’t know anything about mining, I’ve been urging the company to sell its mining holdings for cash and use the proceeds to develop an Internet marketing business,…
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