The King of Launches

Earlier this summer I decided to do two massive product launches one week apart from each other.

Bright idea.

But somehow I made it through all of the prep work and launch time is upon us. On one of the launches I’ve teamed up with my buddy, Joel Marion.

He is the KING of launches.

Not Kern, not Deiss, not even Jeff Walker is as good as Joel Marion.

So if you want to see how the King of Launches, Joel Marion, runs a product launch, watch what he does here:



Follow along the pre-launch sequence.

Watch and learn.

This is better than any $2000 product you could buy.

Craig Ballantyne

PS – Make sure you read his report too.

The one you get here:


That’s how it’s done.

  • Chris

    Sounds cool but I think you forgot to post about the project you have put together with matt smith… First video last Wednesday? Id love to hear if you two are putting on anymore workshops as the one day one is either this week or already passed I didn’t have time to plan it.

    Thanks for all the great info you have put out for the masses. Much ablidged