The Best Goal is No Goal

The idea of having concrete, achievable goals seem to be deeply ingrained in our culture. I know I lived with goals for many years, and in fact a big part of my writing is about how to set and achieve goals.

These days, however, I live without goals, for the most part. It’s absolutely liberating, and contrary to what you might have been taught, it absolutely doesn’t mean you stop achieving things.

It means you stop letting yourself be limited by goals.

Consider this common belief: “You’ll never get anywhere unless you know where you’re going.” This seems like common sense, and yet it’s obviously not true if you stop to think about it. Conduct a simple experiment: go outside and walk in a random direction, and feel free to change directions randomly. After 20 minutes, an hour… you’ll be somewhere! It’s just that you didn’t know you were going to end up there.

And there’s the rub: you have to open your mind to going places you never expected to go. If you live without goals, you’ll explore new territory. You’ll learn some unexpected things. You’ll end up in surprising places. That’s the beauty of this philosophy, but it’s also a difficult transition.

Today, I live mostly without goals. Now and then I start coming up with a goal, but I’m letting them go. Living without goals hasn’t ever been an actual goal of mine… it’s just something I’m learning that I enjoy more, that is incredibly freeing, that works with the lifestyle of following my passion that I’ve developed.

The problem with goals

In the past, I’d set a goal or three for the year, and then sub-goals for each month. Then I’d figure out what action steps to take each week and each day, and try to focus my day on those steps.

Unfortunately, it never, ever works out this neatly. You all know this. You know you need to work on an action step, and you try to keep the end goal in mind to motivate yourself. But this action step might be something you dread, and so you procrastinate. You do other work, or you check email or Facebook, or you goof off.

And so your weekly goals and monthly goals get pushed back or side-tracked, and you get discouraged because you have no discipline. And goals are too hard to achieve. So now what? Well, you review your goals and reset them. You create a new set of sub-goals and action plans. You know where you’re going, because you have goals!

Of course, you don’t actually end up getting there. Sometimes you achieve the goal and then you feel amazing. But most of the time you don’t achieve them and you blame it on yourself.

Here’s the secret: the problem isn’t you, it’s the system! Goals as a system are set up for failure.

Even when you do things exactly right, it’s not ideal. Here’s why: you are extremely limited in your actions. When you don’t feel like doing something, you have to force yourself to do it. Your path is chosen, so you don’t have room to explore new territory. You have to follow the plan, even when you’re passionate about something else.

Some goal systems are more flexible, but nothing is as flexible as having no goals.

How it works

So what does a life without goals look like? In practice, it’s very different than one with goals.

You don’t set a goal for the year, nor for the month, nor for the week or day. You don’t obsess about tracking, or actionable steps. You don’t even need a to-do list, though it doesn’t hurt to write down reminders if you like.

What do you do, then? Lay around on the couch all day, sleeping and watching TV and eating Ho-Hos? No, you simply do. You find something you’re passionate about, and do it. Just because you don’t have goals doesn’t mean you do nothing – you can create, you can produce, you can follow your passion.

And in practice, this is a wonderful thing: you wake up and do what you’re passionate about. For me, that’s usually blogging, but it can be writing a novel or an ebook or my next book or creating a course to help others or connecting with incredible people or spending time with my wife or playing with my kids. There’s no limit, because I’m free.

In the end, I usually end up achieving more than if I had goals, because I’m always doing something I’m excited about. But whether I achieve or not isn’t the point at all: all that matters is that I’m doing what I love, always.

I end up in places that are wonderful, surprising, great. I just didn’t know I would get there when I started.

[Ed. Note. Leo Babauta is the owner of, a website devoted to providing clear and concise wisdom on how to simplify your life. He’s also the author of, The Power of Less: The Fine Art of Limiting Yourself to the Essential, in Business and in Life.]
  • 2
  • This is a contrarian article. I had to read because it seemed counter-intuitive. For those who are extremely focused and self-motivated, I can see where goal setting could be a distraction since it takes time out of their movement through their passion. I also have learned, through experience, have learned that setting unrealistic goals can be deflating if you fall short. However, having a realistic roadmap or checklist can certainly be helpful to guide me back to focus. I appreciate the sentiment of this article. The essence seems to be that if you are living your passion, the work will seem effortless. Therefore, you won’t need goals because you’re “living it” every moment. Much easier said than done (but a great goal).

  • Kris

    Love the article I have been doing it this way since day one and have grown my business every year and do what I want when I want. I think the best thing is though is I make sure my employees have goals for the business. Make a system and then relax.