Posts by Roy Furr
Break the Rules, Grow Your Business?
Could it be that what’s stopping you from making your next big business breakthrough is that you haven’t broken the right rule? Most successful entrepreneurs I know are perpetual rule breakers. In fact, I find it hard to come up with even one who’s played by others’ rules and still managed to come out on…
Read MoreThe Simple Letter That Launched a Nine-Figure Business
The year is 1979. And entrepreneur Bill Bonner sits down to write a simple sales letter for a new publication he’s ready to launch. Bonner’s letter starts like this: “You look out your window, past your gardener, who is busily pruning the lemon, cherry, and fig trees… amidst the splendor of gardenias, hibiscus, and hollyhocks.…
Read MoreSeduction Marketing
Picture this… You’re out with friends. Single and looking, you lock eyes with a woman whose glance stops your breath. Excited, you take a second look. Your face flushes and your knees wobble. You feel 16 again. Yet you’re smart enough to know one thing. If the first words out of your mouth have anything…
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