“How do you get yourself to take action when you just don’t feel like it – even though you know that taking action will probably lead to a positive result?”

Kirk D.

Great question, Kirk! My approach is to talk to myself in the mirror.

No, I am not kidding. Looking into the mirror and having a serious discussion with yourself is beneficial for two reasons:

1. You acknowledge the one person who can solve this problem: YOU – the person in the mirror.

2. Once you start talking to your reflection about what you want to achieve, you will be more likely to remember who is going to benefit from a successful outcome: YOU – the person in the mirror.

It always motivates me.

When the time has come to take action – even if I don’t feel like doing it – I psych myself up by looking in the mirror and saying, “Bob – it’s show time. Just go out there and give it your best.”

I have set a simple standard for myself. I judge my efforts by the enthusiasm I can bring to projects, meetings, and phone calls that I’m not looking forward to. And once I have completed one of those difficult tasks, I reward myself with lunch at my favorite restaurant, a new golf shirt, or an evening out at the movies.

And the next time I look into my friend, the mirror, I say “Mirror, mirror on the wall… you and I are going to accomplish our goals after all!

Bob Cox

Bob Cox

The Billionaire In You is a system of principles developed from Bob's unique experience being involved with four Billionaires over the past 30 years. As co-founder of the world's first Home Shopping Channel to working with the largest privately owned hotel chain in the Southeast Bob has answered the question: How can it be that a group of people in the same city, with the same education, opportunity, upbringing and starting bank balance make riches beyond their dreams - and others do not? Answer: They used a system, which set them apart from the crowd! Bob is an author of Flip the Success Switch, motivational speaker and independent Business Consultant who enjoys bowling, golfing and flying. He has a private pilot's license and owns his own Diamond DA-20 airplane. Bob holds 2 world airspeed records with the National Aeronautic Assoc. (NAA) and Federation Aeronautique Internationale (FAI).

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