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Craig Ballantyne, CSCS, M.Sc., is a Strength & Conditioning coach in Toronto, author of Turbulence Training, a contributing author to Men’s Health magazine, and a member of the Training Advisory Board for Maximum Fitness and Oxygen magazines. Craig’s fat loss, muscle-building website TurbulenceTraining.com features his best-selling Turbulence Training for Fat Loss program and TTmembers.com offers access to all of Craig’s Turbulence Training workouts and video clips (for men, women, mass-building, athletes, and bodyweight-only workouts).

Craig also has an advanced research background, completing a Master’s of Science Degree in Exercise Physiology from McMaster University in Hamilton, Ontario, Canada. Craig continues to study the latest training, supplementation, and nutrition research that will help improve client’s health and wellness as well as their physical and mental performance.

Read Craig Ballantyne's previous newsletter articles below:

4 Simple Ways to Get People From YouTube to Your Website

Friday, July 31st, 2009

Last week, at least 30 people pointed me to a video of an unconventional wedding on YouTube. With pop music blasting in the background, it showed the wedding party (including the bride) dancing down the aisle in an elaborately choreographed routine. Maybe you’ve seen it. It’s gotten more than 8 million views.

YouTube – coupled with the Internet’s worldwide reach – can make a video go viral almost instantly. Just think of the Susan Boyle phenomenon. Almost 30 million people watched the YouTube video of her performance on “Britain’s Got Talent”!

But what good does a viral video do if you can’t turn it into sales?

The first step is to get the people who view your video to your website. (That’s where you present your offer and entice them to make a purchase.)

Here’s how to do it:

1. Make sure you mention your website address (or business location) during the video.

2. Put up a screenshot at the beginning and end of your video encouraging viewers to visit your site. (You may want to give them something in exchange. For instance, I tell viewers of my videos to visit my website to get a free report.)

3. Stamp the video with a “watermark” of your website address that shows throughout the entire thing.

Until recently, I thought there was nothing more I could do. But then I stumbled on a way to get a direct link to my website within the video – and it turned out to be a real success secret. After all, many people who view your video aren’t going to bother making a note of your website address and typing it into their browser. But if you give them a live hyperlink to your site, they’ll click on it.

And YouTube makes it so easy that I was kicking myself for not having done it sooner.

All you have to do is post your website address in YouTube’s “About This Video” section (being sure to include http:// at the beginning of it). That’s it. You automatically get a live link that allows viewers of your video to be transferred to your site with a click of their mouse.

Once they’re there, your sales copy will persuade them to opt in to your newsletter or purchase your product. And it will be easier than it ever was before, because you will already have made a personal connection with them through your video.

[Ed. Note: Driving traffic to your website is one of the most important things you can do for your business. This November, you'll discover an extremely powerful traffic-generating tactic that can make you more sales than you can imagine. This very strategy produced $5 million in sales for ONE product. The most interesting part? It doesn't use Google at all. Discover how to get your hands on this technique, plus dozens of other moneymaking strategies and cutting-edge ideas for taking your Internet business to the next level right here. Hurry - only 250 ETR readers will get a chance to snap up this opportunity.

Besides being a master Internet marketer, Craig Ballantyne is a world-renowned Certified Strength and Conditioning Specialist. Check out his Turbulence Training for Fat Loss system - and get a look at his marketing techniques - on his website.]

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Superfoods!

Thursday, July 23rd, 2009

You don’t have to sacrifice flavor or variety to eat healthfully. In fact, two types of foods can help you fight disease and live longer – and they come in many delicious varieties.

According to cardiovascular health expert Dr. Shah, as reported in Men’s Health m agazine, these two super- food groups are:

1. Inflammation-fighting cruciferous vegetables, including broccoli, cauliflower, arugula, Brussels sprouts, bok choy, collards, daikon, horseradish, kale, mustard greens, rutabagas, turnips, radishes, and watercress.

2. Blood pressure lowering berries, including blueberries, blackberries, and strawberries.

Dr. Shah recommends that you indulge in both food groups daily – at least half a cup of crucifers and half a cup of berries.

You’ll find that these fruits and veggies are ideal for mixing with other healthy foods. I especially like raw broccoli with hummus – and I include blueberries in all my breakfasts (whether with oatmeal, oat groats, or nuts).

Twice a week, I stock up on:

  • 2 pints of blueberries
  • 6 bananas
  • 6 red delicious apples
  • 6 pears
  • 2 grapefruits
  • 1 watermelon
  • 2 bunches of broccoli
  • 2 red peppers
  • 1 orange pepper
  • 1 yellow pepper
  • 1 green pepper
  • 2 avocados
  • mushrooms
  • a bag of baby spinach

With so much to choose from during the summer months, you should have no trouble getting a daily dose of inflammation fighters, blood pressure reducers, and vitamins that your body needs to stay strong and free of disease.

[Ed. Note: Eating the right foods is only one aspect of losing fat and staying healthy. You also need to exercise regularly. Fitness expert Craig Ballantyne can help you burn fat and build muscle with three 45-minute workouts a week. Learn how right here.

For more easy-to-implement ideas about how to live longer and feel better, sign up for ETR's free natural health newsletter.]

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Yes, You Can Eat This Much-Loved Snack and Keep the Weight Off

Monday, July 20th, 2009

My clients often question me when I tell them they can eat more almonds and cashews. “Don’t you know that nuts are full of fat?” they ask.

Well, I tell them, you can have your nuts and eat them too… even if you are trying to lose weight. In fact, nuts could be an important part of your fat-fighting strategy.

Researchers from Harvard completed an eight-year study on 51,188 women aged 20-45. After adjusting for lifestyle and dietary factors, they found that the women who rarely ate nuts were heavier than those who ate nuts twice per week. Their conclusion: Though it may be counterintuitive, incorporating nuts into a diet may help with weight control.

[Ed. Note: Eating the right foods is just one aspect of slimming down and firming up. To burn fat and build muscle, check out fitness expert Craig Ballantyne's Turbulence Training program right here.

For more easy-to-implement ideas about how to live longer and feel better, get your free subscription to ETR's natural health newsletter.]

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The Best Diet for Weight Loss

Wednesday, July 15th, 2009

Most diet “plans” are really complicated… or downright confusing. But the truth is, eating for fat loss is simple. Just avoid junk food and eat more whole, natural foods.

If you need proof, take a look at this…

European researchers studied 89,431 men and women from five countries in Western Europe for 6.5 years. They found that the more fruits and vegetables someone ate, the greater their chances were of losing weight. It’s as easy as that.

So if you want to lose fat, make sure you increase your intake of fruits and vegetables.

[Ed. Note: Eating the right foods is just one part of slimming down and firming up. To burn fat and build muscle, check out fitness expert Craig Ballantyne's Turbulence Training program right here.

For more easy-to-implement ideas about how to live longer and feel better, get your free subscription to ETR's natural health newsletter.]

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3 Steps to Keeping Your Energy High on Weekends

Wednesday, July 15th, 2009

If you work hard all week, then find yourself “crashing” on the weekend – just when you need even more energy to do the things you love – here are some tips for you:

1. Go to bed and get up at the same time as you do during the week.

I guarantee you won’t be tired all weekend – and you won’t have trouble falling asleep on Sunday night.

2. Start your weekend days with 30 minutes of fun activity.

It doesn’t have to be a structured workout (you can save that for during the week), but getting up and getting moving will get you off to a high-energy start.

3. Avoid high-calorie, high-sugar brunches.

A surefire way to make yourself sleepy is to load up on orange juice and pancakes after your weekend “workout.” So skip those foods, stick to an omelet filled with vegetables, and drink green tea.

And when you get together with your friends, keep your energy high by going for a hike or bike ride, rather than sitting down in a pub or movie theater with a bunch of high-calorie snacks.

[Ed. Note: Regular exercise can help keep your energy levels high any day of the week. Fitness expert Craig Ballantyne has put together a high-energy program that allows you to burn fat and build muscle in three 45-minute sessions each week. Learn more here.

For more easy-to-implement ideas about how to live longer and feel better, get your free subscription to ETR's natural health newsletter.]

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How to Eat Rice and Pasta on a Weight-Loss Diet

Friday, July 10th, 2009

Almost everyone loves rice and pasta, but it’s tough to enjoy them when you’re on a diet trying to lose weight.

Fortunately, it’s possible. Here’s how.

First, you need to avoid the processed, “white bread” versions of rice and pasta. The whole-grain, unrefined versions take a little longer to cook, but are much better for you. And they fill you up.

I’ve spent the last month on a vegan diet as part of an experiment, and I’ve been able to eat as much rice and pasta (and bread) as I’ve wanted – while still losing body fat – thanks to choosing the right sources.

These are your top sources for whole-grain carbohydrates on a weight-loss diet:

* Wild rice

* Quinoa – a high-protein grain

* Spelt – a high-fiber grain

* Kamut wheat pasta – a high-protein, high-fiber grain that is tolerated well
by folks who are usually allergic to gluten (a protein found in wheat).

The kamut pasta is delicious, and as good as any traditional “white flour” pasta you’ve ever had.

[Ed. Note: Eating the right foods is just one part of slimming down and firming up. To burn fat and build muscle, check out fitness expert Craig Ballantyne's Turbulence Training program right here.

For more easy-to-implement ideas about how to live longer and feel better, get your free subscription to ETR's natural health newsletter.]

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