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Archive for Larry Fredericks
Name Calling That Persuades
by Larry Fredericks (03/18/2008)
The next time you need to get someone on your side, try this unusual persuasion technique: Call him names.
A Powerful Persuasion Tool That’s as Simple as “Imagine This…”
by Larry Fredericks (12/27/2007)
When you know how to create the kind of image that will get an emotional response from your prospect... and you get that prospect to accept the image as a potential reality... you will have no trouble at all persuading him to do what you want.