Posts by Author

Julie Broad

Posts by Author

Julie Broad

List Price Doesn’t Matter

By Julie Broad | 03/5/2010

One of the mistakes many new real estate investors make is thinking they got a good deal just because they managed to purchase a property for less than list price. Don’t confuse list price with property value. In many cases, list price is just the wish price of the seller…

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The Seeds of a Real Estate Harvest

By Julie Broad | 07/31/2009

I grew up in a small farming town in Alberta, Canada. For 17 years, I was surrounded by farmers – and I never met a single one who’d even consider eating his seeds instead of planting them. They just wouldn’t do it. Neither would they harvest a crop early. Yet…

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A Little Negotiating Trick for Real Estate Deals

By Julie Broad | 07/28/2009

When negotiating to buy a property, I increase my chances of getting the exact deal I want by giving the seller options. One way I do it is by negotiating the financing terms I want at the same time as I negotiate price. Let’s say I wanted to buy a…

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The Easiest Little Retirement Plan

By Julie Broad | 07/2/2009

My brother is a talented carpenter. Before becoming a carpenter, he was an amazing chef. He is also extremely good at repairing and rebuilding cars. In fact, he’s good at anything that requires patience and attention to detail. Except, that is, when it comes to his finances.

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The Fatal Flaw in “Winning” Deals

By Julie Broad | 06/17/2009

Years ago, I spent several months backpacking around Guatemala. As my Spanish improved, I enjoyed going to markets to bargain for Mayan souvenirs or fresh fruit. My goal was to pay the same price as a local. I was having fun playing this little game until my new Australian friend witnessed me in action, bargaining for a beautiful hammock. As I was walking away because the vendor wouldn’t lower her price a little more, my friend said, “You realize that you are getting all worked up over what is about 10 cents. At home, you would pay 50 times that much for a hammock like that, so this is a great deal.”

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Why You Must Master Direct Marketing for Real Estate Investing Success

By Julie Broad | 06/12/2009

When you think about real estate investing, my guess is that you don’t immediately think “direct marketing” as well. But direct-marketing skills are essential to almost every aspect of real estate investing… from finding motivated sellers… to buying a property… to finding your ideal buyer… and more. In fact, mastering…

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Before You Buy That Rental Property…

By Julie Broad | 05/11/2009

I almost missed out on making $100,000! My husband took me to see a rental property he wanted to buy – and though we could buy it without spending a penny of our own money, I didn’t really want it.

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A Formula for Dealing With Tenant Upgrade Requests

By Julie Broad | 05/6/2009

My husband and I recently turned down a tenant’s request for blinds in the living room of one unit of a triplex. (They were unhappy with the “dirty curtains” on the window.) At the same time, we agreed to put a new toilet in another unit.

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The Danger of Pursuing Passive Income

By Julie Broad | 04/28/2009

Real estate investing has given my husband and me a great deal of freedom to do what we want with our lives. Whether we decide to putter around the yard, go mountain biking, or focus on our Internet business, we are making money from our properties. Many would say we’re earning passive income, but we no longer do.

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How to Evaluate a Rental Property in 60 Seconds

By Julie Broad | 04/25/2009

When you start looking for a rental property to buy, you might find yourself overwhelmed by all of the places that are on the market. Your realtor may be sending you a bunch of listings, and you may have a list of properties you’ve found on websites like Realtor.com. How do you know which ones are worth looking at further?

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It’s Not Just About Price When Creating Great Real Estate Deals

By Julie Broad | 04/20/2009

Real estate can be an instant wealth creator… as long as you learn a critical lesson about deal making. When my husband and I purchased a duplex, we instantly added $20,000 to our net worth and $500/month positive cash flow to our pockets. And we did it simply by getting to the heart of the seller’s problem and offering a perfect solution.

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5 Steps to Overcoming Fear and Getting Rich With Real Estate

By Julie Broad | 04/17/2009

Thanks to low interest rates and increasing rental rates, my husband and I are enjoying more cash flow from our rental properties than ever before. Sure, our properties aren’t worth quite as much as they were last year. But they are still making us money. And because we purchased in desirable areas, we know they will increase in value over time.

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