Author's Page:

Dr. Srikumar Rao


C. NewcastleDr. Rao received his Ph.D. in Marketing from the Graduate School of Business, Columbia University. He has an M. Phil. in Marketing from the same school in addition to an M.B.A. from the Indian Institute of Management, Ahmedabad. His undergraduate training was in Physics at St. Stephen’s College, Delhi University.

He conceived the pioneering course Creativity and Personal Mastery. This is the only business school course that has its own alumni association and it has been extensively covered in the media including the New York Times, the Wall Street Journal, the London Times, the Independent, Time, the Financial Times, Fortune, the Guardian, Business Week and dozens of other publications.


Read Dr. Srikumar Rao's previous newsletter articles below:


Who Am I?

By Dr. Srikumar Rao | Mon, Mar 29, 2010

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You’re at a party and are introduced to someone you find extremely attractive who asks about you. What do you say? A senior executive is interviewing you for what you’re sure is your dream job and asks you to talk about yourself. What do you say? You’re ready to buy a co-op in Manhattan and have found [...]

Let It Go — Babies Do!

By Dr. Srikumar Rao | Fri, Mar 26, 2010

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We drove upstate from Manhattan for a while, parked, and headed out into the forest. The first two hours were just fine. We had an enjoyable late lunch. I didn’t want to litter, so I put the empty root beer bottles back in my pack, and we set out again. It was not so fine after [...]

Why Positive Thinking Is Bad for You

By Dr. Srikumar Rao | Tue, Mar 23, 2010

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The “power of positive thinking” is so firmly enshrined in our culture that knocking it is a little like attacking motherhood or apple pie. Many people swear by positive thinking, and quite a few have been helped by it. Nevertheless, it is not a very effective success tool — and it can be downright deleterious. [...]

Happiness

By Dr. Srikumar Rao | Thu, Oct 29, 2009

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We seek it here, we seek it there. We seek happiness everywhere. Yet it eludes us. All of our activities — our pursuit of fame and fortune, our quest for meaningful relationships, our drive to build or change things — are directed searches for this ephemeral state. We get there, but we can never heave a [...]

Your Constant Companion

By Dr. Srikumar Rao | Thu, Oct 15, 2009

1 Comment

You have a companion. One that never, ever leaves you. It sticks with you, staying even closer than your shadow. It is like a leech sucking your blood, and you cannot shake it loose. This constant companion is your mental chatter. Another name for it is your internal monologue. It begins the moment you open [...]

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