Effective public speaking isn’t only about grabbing your audience at the beginning. The way you finish is crucial to the overall success of your speech.
For one thing,your final words are likely to be the ones your audience will remember for the longest time.READ MORE
What’s wrong with the following sentence (found in a pop music review)?
“If you affiliate in any way with the underground scene, you’d be remiss in not going to Lipgloss. It’s the penultimate hipster haven in Denver….”READ MORE
For 22 years, I tried to crack the code for running my own successful business. One that would actually support my family and allow me to “thumb my nose” at The Man.
Ad sales, life insurance, soy candles, and software consulting are a few of my attempts at a home business during those years. None of them generated enough revenue for me to quit my corporate job.READ MORE
By reading ETR, you’ve already learned that designing a website doesn’t require hiring a Web designer and spending big bucks on software. Plenty of free or inexpensive tools and easy-to-use programs (yes, just about anyone can build a site with them) are available.READ MORE
The most convenient way to own physical gold is in the form of bullion coins. Be sure to buy top quality — coins that aren’t damaged in any way. Nicked or scratched coins won’t get you full value when you go to sell them. And make sure that you are not paying a big premium for them. Five or six percent is the absolute limit, in my opinion.READ MORE
More than a decade ago, Agora Inc., ETR’s parent company, decided to test a theory — to see whether the direct-marketing methods they used to run a profitable publishing business offline could be adapted to run one online.
Did the test work?READ MORE
It’s time once again for a look at commonly confused words. I found the following examples in print and online.
- “Are you inferring that I have plagiarized your post…?”
About two years ago, I had the good luck to meet a group of people who work for one of the largest online marketers in the world. I’m talking about a company that sends out billions of sales messages a year and brings in hundreds of millions of dollars the old-fashioned way — by selling products and services that really benefit their customers.READ MORE