You’re Just 3 Steps Away From Your New Business

By Paul Lawrence | Wed, Dec 16, 2009 |

  

Archives: Daily Issues | Money Making Opportunities

I’m willing to bet that one goal you have for next year is to become wealthier than you are right now. If you’ve been paying attention to Michael Masterson’s advice, you know that means starting your own business.

Well, what’s stopping you?

Instead of dreaming about starting your own business, do it! Don’t worry about the details. Just come up with a sensible plan and get your business off the ground. You can go back and fine-tune it later. As Michael says, “Ready, Fire, Aim.”

Here’s how it works…

Step 1. Identify something that people want and will pay for.

One of the common stumbling blocks for aspiring entrepreneurs is deciding on a product or service to market. The primary consideration is to choose something that people will buy. And the easiest way to do that is to go with something that others are already selling successfully.

Step 2. Find a way to supply it.

This step just requires a bit of common sense. If you’re selling a service, you either supply the service yourself or hire someone else to do it (or help you). If you’re selling a product, you seek out suppliers that can provide you with merchandise at a low enough price for you to be able to make a profit.

Step 3. Sell it to the people who want it.

I’m a big believer in direct marketing for small start-up businesses. It’s a relatively inexpensive way to get your sales message to prospective customers via e-mail, regular mail, ads in local papers, or even flyers distributed door to door.

If you really want to run your own business, it’s time to take action. Just think — by this time next year, you could be living your dream.

[Ed. Note: Paul Lawrence is the publisher of the Street Smart Business Program, which is packed with dozens and dozens of practical tips on starting a small business. For more information, click here.]

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  • Mr. Masterson,

    I just wanted to say that this article was one of the best that I have read in a long long time. Truly an Aha! moment for me. I have been thinking of the article ever since I read it. It helped me understand the last 20 years of my life. Thank you. Life-changing for me.

    Bill G.