Today’s Words That Work: Vapid

By | Tue, Mar 16, 2010

Archives: Daily Issues

Something that’s vapid (VAP-id) — from the Latin for “flat, insipid” — is dull or tedious; lacks life, sharpness, or flavor.

Example (as used by Paul Hollingshead today): “[A] lot of people do like to write… And the very idea of being able to say ‘goodbye’ to a vapid job, work from the comfort of their own home, live anywhere they want, choose their own hours, and know that once they learn this ‘high demand’ skill they’ll never have to worry about money again… Well, a lot of people see copywriting as the way to a better, more fulfilling and in control life.”


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