The Language Perfectionist: More Misuses in the News

By Don Hauptman | Sat, Jul 11, 2009 |

  

Archives: Business Skills

Here is more proof, if any is needed, that proofreaders and copy editors don’t always catch every error. I found all the following examples recently in major national publications.

  • “But worse, it always gets my shackles up when someone tells me I can’t do something.”

The word shackles refers to handcuffs or other sorts of fetters. Hackles are the feathers of a bird. Hence, the expression “to get one’s hackles up” means to be insulted or irritated.

  • “How presumptuous that the guy in the ads says, ‘Test drive a Jag-u-ar today’… .”

The word presumptuous means taking liberties by assuming too much. It implies an attitude that’s bold or arrogant. The right word here is pretentious.

  • ” … the efficiency-demanding requirements of rice-patty cultivation… .”

A rice patty is a culinary creation, but an irrigated or flooded field where rice is grown is a paddy.

  • “Time drags as we wait for the next meeting with our lover.”

This choice of words creates an image that the writer probably didn’t intend. Better: “… as one waits for the next meeting with one’s lover.”

  • “Her books are banned here, and the blog she has kept since 2005 is currently blocked.”

When a new word, such as blog, enters the language, it can take a while to work out the right ways to use it. The phrase “keeping a blog,” which is probably modeled on “keeping a diary,” isn’t ideal. It implies doing something that’s private rather than public. Blogging is a form of communication, so the best word here is published, not kept.

[Ed Note: For more than three decades, Don Hauptman was an award-winning independent direct-response copywriter and creative consultant. He is author of The Versatile Freelancer, an e-book recently published by AWAI that shows writers and other creative professionals how to diversify their careers into speaking, consulting, training, and critiquing.]

Similar Articles:

Want More Success?


Sign up below for the free Early to Rise newsletter where you'll get more tips and strategies on how to achieve success in your life.


Comments

Leave a Reply

american dream success stories attachments avoiding mixed metaphors bamboo story brendan+florez brendan florez princeton building business business craig ballantyne financial independence monthly Daily Issues diet double your income elmer wheeler energy entertainment business Exercise financial independence monthly craig ballantyne goal setting guidance hollywood hollywood creative directory how to double your income insidious character internet business laura rodini lose weight make money marketing mark ford michael masterson my personal master plan example niche marketing paul lawrence Productivity product packaging promotion realestate safest stocks in the world showbusiness small business Srikumar Rao earlytorise start a business success the Internet money club Vocabulary Words website design
Join us on Facebook

Testimonials

  • Thank as always for your daily dose of motivational and useful information. Your article “Another Way to Make Money on Oil” blew me away. It revealed a profit correlation between the oil companies and their “service providers” that has been right in front of our eyes without us even seeing it. I believe you are spot on your prediction on this future trend. It is like you have hit us on the head with an investment book so hard that some of us must not fail to wake up.

    Best regards and looking forward to your insightful feedback.

    Ivan B.