Tag Archive | "Selling to senors"

The Secret to Selling to Seniors

Friday, February 6, 2009

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Issue #2585 WEALTHY: They spend $7 billion a year online – get them to spend it with you (John Forde) HEALTHY: The healthiest way to eat meat (Kelley Herring) WISE: Jonathan Swift on getting old ALSO IN THIS ISSUE: What’s your top priority? (Michael Masterson) Any business can multiply its profits with this… (Jason Holland) It’s Good to Know… if you’re didaskaleinophobic [...]

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  • As always, I found Michael Masterson’s writing very inspiring and stimulating.

    When I start reading his “Plan B” article, my first reaction was that this is an interesting approach. Then I realized that Dale Carnegie said the same in one of his books – to imagine the worst possible outcome and accept it as possible. Then plan around it.

    Francois