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Predict Your Future

Friday, November 20th, 2009

To accomplish great things, you have to set specific objectives. Then you must take the appropriate actions to reach your goal.

Just as important is how you think about your goal. Do you “hope” you can achieve it? Does it seem like something you’ll try to do… and see what happens?

Or do you think of it as if it has already been accomplished?

To achieve the extraordinary, you need to feel that kind of certainty about it.

Use this strategy with your team. Start talking about what you want to have happen in the future as if it has already happened. You will see amazing results.

[Ed. Note: Tom McCarthy (www.transformationtechnologies.com) is a success coach and business consultant. As the emcee at ETR's recent Info-Marketing Bootcamp, he kept attendees motivated and working toward their goals. You can see Tom in action, along with a dozen experts in business building and Internet marketing, in the Bootcamp DVD home-study program.]


“Finally! Someone tells the truth. Michael, you’re brilliant. Issue #2795 was right on the mark. Small productive actions taken consistently change attitude (and reinforce taking more actions) faster than anything else.”

Stacey Morris
New York

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How the “Missing Link” can kick your online business into overdrive

Every inefficient system… whether it’s an overweight body, a sputtering car, or a losing football team… has a “missing link” that prevents it from operating at full capacity.

It’s the same thing with a floundering online business.

There’s a “missing link” that keeps it from bringing in big-time revenues.

But once you pinpoint this “missing link” and get it taken care of, you can make more money online than you ever dreamed possible.

And the best part is, it is so easy to do, you’ll kick yourself for not thinking of it.

Let me show you how…

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The Promises You Make

Friday, November 20th, 2009

Henry Ford once said: “You can’t build a reputation on what you’re going to do.”

Well, some people keep trying.

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The Language Perfectionist: All About You

Friday, November 20th, 2009

In a recent article reporting on “e-signatures” for contracts and other documents, this quotation appeared: “How do you know it was me who signed it?”

The proper uses of I and me are among the first grammatical rules that schoolchildren are taught. Yet even as adults, writers and speakers sometimes get it wrong.

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Today’s Words That Work: Inveterate

Thursday, November 19th, 2009

Inveterate (in-VET-ur-it) — from the Latin for “chronic” or “long standing” — means habitual or firmly established. (more…)

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What To Do When Your Boss Is Looking Over Your Shoulder

Thursday, November 19th, 2009

Second-guessers — bosses who delegate authority and then take some of it back — are a very odious sort. Most management books advise you to confront them.

In some cases, that may be necessary. But in most cases I’ve witnessed, second-guessing is a response to a real problem. So before you accost your bossy boss and set him straight, make sure his worries are groundless.

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How Important Is Loyalty?

Thursday, November 19th, 2009

Here’s a question I’ve wrestled with for years: When it comes to success, is loyalty a good thing or a bad thing?

There are those who advocate a “me-first” approach. Loyalty, they argue, is a sentimental attachment that winners cannot afford. When people are no longer useful to you, get rid of them.

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What Matters When Delegating

Wednesday, November 18th, 2009

When delegating tasks to your team, it’s important to be clear about the goal you want to achieve.

Many managers are specific about the steps to take but vague on intent. This is a mistake.

Just because you’ve achieved good results by following a certain procedure, don’t assume that everybody who works for you must approach projects your way.

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What You Don’t Need to Succeed

Wednesday, November 18th, 2009

I’m always talking about the attributes of successful people:

  • They set goals.
  • They are action-oriented.
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Today’s Words That Work: Panoptic

Wednesday, November 18th, 2009

Panoptic (pan-OP-tik) — from the Greek for “fully visible” — is another way of saying comprehensive or all-encompassing. (more…)

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Irrational and Rational Faith

Wednesday, November 18th, 2009

In Erich Fromm’s 1956 classic, The Art of Loving, he provides unique insights into the subject of faith.

Fromm did not believe faith is in opposition to reason or rational thinking. On the contrary, he simply made a distinction between rational faith and irrational faith. He believed that irrational faith is based on submission to irrational authority. But rational faith is based on one’s own convictions.

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Smart People Don’t Play in Casinos… They Own Them

Tuesday, November 17th, 2009

Astute businesspeople don’t gamble. They take calculated risks when the odds favor success.

Walk through any casino in the wee hours and you will notice how miserable the gamblers look. Even at the high-stakes tables, otherwise successful people will be slumped over, watching their money disappear, one stack of chips at a time. (more…)

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Faster and Better Phone Calls

Tuesday, November 17th, 2009

Important phone calls are stressful. And when you’re under stress, you’re not as clearheaded as you should be. The result is often an incomplete conversation. (”Damn! I should have said this.” Or, “Why didn’t I remember to ask that?”)

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Today’s Words That Work: Litany

Tuesday, November 17th, 2009

A litany (LIT-n-ee) — from the Greek for “entreaty” — is a long, formal, ritualistic prayer. The word is also used for any tedious, repetitious speech or recital.

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Deliberate or Decide?

Tuesday, November 17th, 2009

Here’s a statement worth thinking about:

“The percentage of mistakes in quick decisions is no greater than in the long, drawn-out vacillations, and the effect of decisiveness itself makes things go and creates confidence.” (more…)

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Today’s Words That Work: Nugatory

Monday, November 16th, 2009

Nugatory (NOO-guh-taw-ree) — from the Latin for “trifling” — means worthless or ineffective; of no real value. (more…)

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The Language Perfectionist: To “Er…” Is Human

Friday, November 13th, 2009

I have long been fascinated by funny mistakes committed by people who should know better. Whenever I find an amusing goof, I seize upon it. “How did the copy editors and proofreaders and fact-checkers miss that one?” I think.

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Today’s Words That Work: Ebullient

Thursday, November 12th, 2009

Ebullient (ih-BUL-yunt) — from the Latin for “boiling up” — means overflowing with fervor, enthusiasm, or excitement.

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Overcoming the “Go It Alone” Mindset

Thursday, November 12th, 2009

What is the one thing that all successful people, whether athletes or entertainers or billionaire business tycoons, have in common? They’ve all had mentors. That’s what helped them get to the top faster and easier.

As Brian Edmondson, Director of the Internet Money Club, put it during his presentation yesterday at Bootcamp:

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There Is No Try

Thursday, November 12th, 2009

You don’t see the world through your eyes, said Tom McCarthy in his Bootcamp presentation yesterday. You see it through your brain.

And that means, despite the possibilities you see in front of you, your brain can sap your confidence and “psych” you out of taking action.

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Today’s Words That Work: Badger

Wednesday, November 11th, 2009

To badger (BAJ-er) is to harass or nag. The word is, of course, derived from the badger — an animal known for aggressively defending its burrow. The badger’s name may have originated from the word “badgeard,” an allusion to the white mark or “badge” on its head.

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Today’s Words That Work: Rationalize

Tuesday, November 10th, 2009

To rationalize (RASH-uh-nuh-lize) is to invent plausible and self-satisfying, but incorrect, justifications for one’s behavior.

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Someday I’ll…

Tuesday, November 10th, 2009

“At this point, we cannot rule out malignancy,” he said.

It wasn’t the typical opening to an Info-Marketing Bootcamp presentation.

But MaryEllen Tribby, Publisher and CEO of Early to Rise, is not your typical presenter.

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No Time Like the Present

Tuesday, November 10th, 2009

What’s your excuse for not working toward your most cherished dream?

It could be to start your own Internet business or learn a new language or travel to Asia.

Do you think you’re too old? Too inexperienced and unqualified? Too busy with other things? Too broke?

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Today’s Words That Work: Discombobulate

Monday, November 9th, 2009

To discombobulate (dis-kum-BOB-yuh-late) — a fanciful alteration of “discompose” or “discomfort” — is to befuddle, perplex, or frustrate.

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If You Want To Become the Boss One Day…

Monday, November 9th, 2009

If you want to become the boss one day, think like a customer and act like an owner.

How do you think like a customer?

Let’s start with the obvious. Your customers are interested in what’s good for them, not you. They don’t really care how hard you work or how much more complicated your business is from those of your competitors. They don’t care how much you spend on overhead or what regulations you suffer through. The only thing they care about is what you can do for them and how much it will cost them.
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Today’s Words That Work: Bumptious

Thursday, November 5th, 2009

Someone who’s bumptious (BUMP-shus) is pushy; offensively self-assertive. The word was possibly derived from a combination of “bump” and “presumptious.”

Example (as used by John Wood today): “Most successful people are very friendly and will be happy to talk to you. (Provided you aren’t overbearing or bumptious.)”

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Heard of the Equal Employment Opportunity Commission?

Thursday, November 5th, 2009

The EEOC’s mission? To make sure workers are not unfairly terminated, harassed, or discriminated against.

Good in theory.

But many bad workers are using the agency to get money they don’t deserve. Employee “retaliation” lawsuits were up 23 percent in 2008.

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Who’s Your Marlon Brando?

Thursday, November 5th, 2009

Recently on Turner Classic Movies, I watched a documentary simply titled “Brando.”

There was a moment in it that sliced through my heart.

It didn’t come from the legendary movie actor himself, though.

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Make Life Easier: Find One Thing You Have in Common With Your Foes

Thursday, November 5th, 2009

We all have “enemies” — unpleasant individuals we can’t avoid because of work or social obligations. As a general rule, we deal with them by staying away as much as possible. When we must interact, we speak as little as we can. Just the facts and goodbye.

However, there’s a better way to deal with these people.

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The Self-Confidence Question

Wednesday, November 4th, 2009

I have an entrepreneur friend who is an engaging speaker. He always gets high marks on audience evaluations.

On stage, he comes off as quite confident. Watching him, you’d think he was loaded with self-esteem.

In fact, the opposite is true. And at a recent presentation, he let his audience in on this personality “flaw” right from the start.

Now I wouldn’t recommend doing this all the time. If, for example, you are delivering a sales presentation to a room full of businessmen, playing the “low self-esteem card” could backfire. Your listeners might think: “Gee, does this guy need a hug or something?”

But in my friend’s case, it helped him bond with his audience immediately.

Why? Because he was giving a speech at a self-improvement seminar. He knew his audience — and he knew what they would respond to.

His eager listeners almost certainly thought, “WOW! This guy has his own image problem. And yet, he’s accomplished all his goals. If he can do it… so can I!”
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“But I'm not a writer”
As an Internet entrepreneur you have to learn to recognize effective sales copy - if not write it yourself. Whether it’s e-mail subject lines, sales letters, insert ads, pay-per-click ads... bad copy is just too dangerous to your business. But even if you’re not a "writer" you can learn to apply the secrets of profit-producing copy from master copywriters John Forde and ETR’s own Charlie Byrne as part of the Internet Money Club program.

What Would You Do with Financial Freedom?
The "dream" of many new Internet entrepreneurs is to sleep late, jet off to tropical destinations, work from the beach, etc. But I know one guy whose dream lifestyle means spending most of his time feeding chickens, tending his goats, and doing other farm work. And he still helps bring in millions for his clients every year. Find out all about this "off the grid" marketing genius today.




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