The 113 miles of Highway 87 between Great Falls and Havre in Montana is desolate. A half-dozen or so tiny towns have cropped up in places. But mostly there’s just the two-lane road, vast expanses of prairie, and the enormous canopy of sky.
I’d almost given in to a classic sales strategy. Expert copywriter John Forde calls it the “Foregone Conclusion” technique. And you might want to put it to work in your marketing efforts.
A bonus is the free special report you get when you sign up for a newsletter… the MP3 download you get when you buy a book… the 6-in-1 kitchen tool and set of precision steak knives you get when you order a Ginsu knife… or the free shipping you get when you order a Land’s End fleece jacket.
In the U.S., the coldest temperature recorded was minus 79.8 degrees Fahrenheit in the Endicott Mountains of northern Alaska. Worldwide, the coldest temperature recorded was in Vostok, Antarctica - minus 129 degrees Fahrenheit.
You’re already aware of just how important it is to collect your customers’ e-mail addresses. Once you have that valuable bit of info - and permission to e-mail to them - you can send useful advice, updates on your company, and sales letters for your products.
On the outside, the church looked empty. Inside, it was a buzzing hive of activity.
Men and women formed makeshift assembly lines, popping Barbie dolls and teddy bears and Ninja Turtle pajamas into boxes. Others filled paper sacks with canned yams and string beans, boxes of Stovetop stuffing, and mesh bags full of potatoes. Frozen turkeys were added later.
Suzanne Richardson reveals a quick and easy tool that can make your writing at least twice as effective.
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A brand-new year is just around the corner. And though, here at ETR, we firmly believe that you can make major changes in your life at ANY time, January always feels like the perfect time to set some new goals for yourself.
If you get a cold this winter, forget sugar-filled lozenges. Instead, try a licorice root brew to ease your symptoms. The tea that worked so quickly for me is called “Organic Throat Coat” by Traditional Medicinals. But if you type “licorice root tea” into Google, you’ll get plenty of other options.
I know, I know. You don’t mean to make people wait. But when unexpected “emergencies” come up, you just can’t help it. Well, Bob Cox, ETR’s expert on achievement and productivity, has a solution for you. “Unplanned events will demand your time every week,” Bob says. “To minimize the amount of time these external distractions ’steal’ from you, add a buffer to your daily to-do list.”
By Suzanne Richardson | Wed, Jan 7, 2009
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