Posts by Author
Dan Kennedy
Posts by Author
Dan Kennedy
Post-Sale Value Stacking 101
Post-sales value stacking is a common strategy for as seen on TV ads, which got their start from Phil Kives and his company K-TEL.
READ MORETwo Sword-in-the-Stone Secrets
My newest book, No B.S. Wealth Attraction in the New Economy, is all about making yourself magnetic to money, in part via different approaches to marketing. Here’s some insight into that process… Last year, I bought a 1972 AMC Javelin. Not as an investment. Just to drive around during the…
READ MOREThe Professor of Harsh Reality’s Lecture About Time
Having recently had another birthday click over on the odometer, time is on my mind. It’s never far from it in my work-cave, because I have strategically placed more than a dozen clocks around the room and can’t look in any direction without seeing one.
READ MOREMarketing and Business Reinvention
In my 35 years working with business owners, entrepreneurs, and big corporate clients, I’ve seen many approaches to marketing. Unfortunately, most of them are narrow, limiting, and, well, wrong.
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