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ETR
Insider Report: What I Learned From Porter Stansberry at
Bootcamp
By
Kam Weiler
At
the final presentation of ETR's Info Marketing Bootcamp a few
weeks ago, the ballroom was packed as marketing dynamo Porter
Stansberry took the stage. He's younger than I expected, but
after 21 years of hard work, he's become editor of one of the
best-selling financial newsletters in the industry.
It
turns out that one of his biggest secrets parallels something
we'd heard in the opening session with Michael Masterson. (Michael
told you some of what he said in that session in Monday's
issue.)
He
explained that while 80 percent of your business income will
probably come from the "back end" (meaning sales
to your existing customers), you should only spend about 20
percent of your efforts there.
The
majority of your efforts should go toward the "front end," which
is how you attract new customers. Your back-end efforts boost
profitability, but the front end is how you guarantee your
longevity.
To
make sure his front end is working as hard as it should, Porter
said he puts his very best people to work on projects that
aren't designed to bring in big revenue, but to attract new
customers. This includes the free daily e-letter that he spends
four to six hours a day writing himself, free reports, and
the research-intensive marketing packages his team puts together.
Michael
Masterson and Porter both emphasized that working on your front
end forces you to stay in tune with changes in the marketplace.
And that's what it's all about. If you fail to stay relevant,
your back-end business (which may initially generate huge sales)
will eventually slow down and stop altogether.
So
make sure your front-end efforts take up most of your resources.
You'll be repaid by swarms of new customers who will be eager
to pay real money for your back-end products too.
[Ed.
Note: Learn how to build your own Internet-based business from
experts like Michael Masterson, Jim Fleck, Herschell Gordon
Lewis, Rich Schefren, and many more by ordering your collection
of DVD
Bootcamp recordings. But make sure you act
now. This special offer ends soon.]
"Time
rushes by and yet time is frozen."
-
Helen Prejean
Shave
Years Off the Time It Takes to Succeed
By
Robert L. Cox
In Message
#1788, I told you that one technique
billionaires use to secure their financial futures is
to be acutely aware of their circumstances. Billionaires
never miss a thing, which means they never miss out on
opportunities to build their wealth.
Billionaires
have also managed to grow their bank accounts by doing something
that may sound impossible: They know how to create time. I'm
sure I don't have to remind you that time is a commodity that
is often taken for granted. And when it's gone, it's really
GONE.
But
billionaires practically have a clock in their heads - a clock
that they are in complete control of.
Create
Time and You'll Create Money
We
all have the same amount of time, don't we? Sure we do. We
all have a measly 24 hours in a day ... 168 hours in a week
... 8,736 hours in a year. But a billionaire uses those hours
much more efficiently than most people.
Want
to know how a billionaire creates time? Let's look at a standard
40-hour workweek.
Here's
one simple trick most billionaires use: They arrive at work
early and leave late. Michael Masterson has been encouraging
you to do the same for years! And that time really adds up.
Just
think ... if you worked three more hours a day, five days a
week, that's 780 hours a year. Which translates into 19.5 workweeks
of additional productive time. Simply stated: Come in an hour
early, eat lunch at your desk, and stay an hour later. In less
than four years, you will have worked more than regular nine-to-fivers
work in five years.
And
if, in addition to arriving early and leaving late, you work
eight hours on Saturdays ... add another 416 hours of productive
time (or 10.4 business weeks) to your year.
And
in five years, you'll have created nearly eight years of productive
work.
Imagine
how much closer you'll be to your goals if you can manage to
squeeze the equivalent of three additional years into your
five-year plan.
Do
billionaires do this? I've worked with many, so I can emphatically
say YES THEY DO. They also find other creative ways to make
time their benefactor.
For
example, one billionaire I know (who owns the largest privately
held hotel chain in the Southeast) started by living in one
of his first hotels. I'm talking over 20 years ago. His current
unassuming office doubled as his residence until he got married
in his late 50s and began having children. Really. Until that
time, he didn't own a home ... even though he could have purchased
an entire community!
How
did living in his office create time? Easy. By combining home
and office back in the early 80s, he was ahead of his time
(no pun intended). It was clear to him (as it is to the many
people who telecommute or have a home office today) what a
time-saver ... not to mention convenience ... this is. All
he had to do to begin his workday was wake up and walk over
to his desk.
It
takes time (and money) to commute. It takes time to separately
manage (pay rent, utilities, clean, etc.) a home and an office.
Why not wrap them together and save that time?
Another
way this billionaire created time was to hold all meetings
at his office or on the premises of another one of his hotels.
He began doing this early in his career and continues to this
day. Think about it. If your vendors, partners, and associates
travel to YOUR office, they are spending their time, not yours.
Meanwhile, you can be completing a transaction or sealing a
deal with a phone call. No traffic worries. No need to go searching
for an unfamiliar address.
Billionaires
are also great at creating time by making sure they don't waste
a minute. They're on time and prepared for meetings - and expect
the same of everyone else in attendance. And they stay on point.
No idle chatter or wandering off into directions not pertinent
to the subject at hand.
Focus,
Focus, Focus
Everything
always takes longer than you think it will. (And that's a waste
of time you could be using to close deals, design products,
or make sales.)
Don't
believe me? Try this simple exercise:
First,
estimate how long it usually takes for you to do the following
every morning:
- apply
lotion, cologne/perfume, etc.
Now,
time yourself as you actually do these things.
But
I want you to follow some ground rules: Focus only on what
you're doing, and don't allow any interruptions. Don't take
that cellphone call. Turn off the news or sports channel. Ask
your spouse or significant other to not speak to you during
this exercise. Don't sip your juice, drink your coffee, or
grab a piece of toast. You are going to be "in the moment" of
getting ready for work.
Okay.
How did you do? (Be honest.) I'm guessing it took less time
than it usually does. By following the ground rules - by focusing
only on what you were doing - you created time.
The
point of this exercise is to illustrate that we tend to waste
more time than we create.
But
maintaining uninterrupted focus (as you just did in the above
exercise) enables you to sharpen your use of time. And the
extra 10 or 20 minutes you create can then be used to add a
contact to your personal network ... get started on that piano
composition you've dreamed of writing ... or draw up the plan
for your next business venture.
Billionaires
utilize time brilliantly to advance their projects and goals.
To create that billionaire mindset - and get closer to a billionaire
bank account - you need to emulate them. Take control of your
time and you will get where you are going more quickly ...
and make more money.
[Ed.
Note: Bob Cox is co-founder of the first TV shopping network
and the author of The
Billionaire Way. If you would like to think
like a billionaire, work like a billionaire, and achieve billionaire
results, check it out.]
* Highly
Recommended *
You
Can Import Goods From Overseas For Pennies On the Dollar!
It
may have been hard in the past for small entrepreneurs to import
cheap products from countries like China, but things have drastically
changed.
For
example, In 1986, total trade between the United States and
China was $7.9 billion. By 2005, this total has reached over
$170 billion, making China the United States' third largest
trading partner.
You
can't believe how easy this is. With the right information,
you just find products that cost a couple of dollars each and
sell them for 1000%+ mark-ups by the thousands with your own
Internet sites.
Please click
here to read this urgent report.
-
Patrick Coffey
The
Link Between Diet and Acne
By
Jon Herring
I
have written before in ETR about the personal transformation
I experienced a couple of years ago. After I removed the sugar,
starchy carbs, grains, vegetable oils, fake fats, and processed
foods from my diet, I began to immediately notice changes in
my health. I reached my ideal weight almost effortlessly, and
my energy level and mood improved noticeably.
But
what surprised me was the effect on my skin. I had never suffered
from bad acne, but I always seemed to have a breakout here
or there. Even past the age of 30. Until, that is, I changed
my diet. When I cut out the high-glycemic carbohydrates and
began to base my meals on vegetables and wild or naturally
raised animal protein, the breakouts vanished. And they didn't
come back.
That's
why I read "The Dietary Cure to Acne," an e-book
written by Dr. Loren Cordain, Ph.D, with great interest. He
clearly shows that most acne is caused by the adverse hormonal
effects of a high-glycemic diet, and by certain anti-nutrients
found in wheat and other grains . In addition to the clinical
proof he presents, he points to several indigenous cultures
where acne was completely absent until those societies adopted
a Western diet.
Not
only does Dr. Cordain present a strong scientific case for
the role of diet in acne, he also presents a clear solution.
And his solution is not a diet, but a lifelong approach to
eating that will not only cure acne, but also help normalize
weight and maximize health.
I
highly recommend Dr. Cordain's e-book to everyone.
[Ed.
Note: Dr. Cordain will be contributing articles about diet
and health in upcoming issues of Early to Rise ...
starting Monday. You can get a copy of the e-book Jon referred
to today - "The Dietary Cure to Acne" - by clicking here.]
Notes
From Michael Masterson's Blog: Adding Women to the Mix
Last
night, I went to my book club, where we discussed The
Old Man and the Sea. Everybody agreed
it is a great book and has great prose style. We talked more
than usual - probably because there were three women there.
And that created a different atmosphere. Until now, the club
has been exclusively male.
[Ed.
Note: Read the rest of this article on Michael Masterson's
blog at http://www.michaelmasterson.net.]
-
Michael Masterson
* Highly
Recommended *
A
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That’s
probably the best way to describe the experience of over 200
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Most
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of inside information - and without anyone who can show them
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Everyone
knows that success
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-
Patrick Coffey
Word
to the Wise: Adumbrate
To "adumbrate" (AD-um-brate)
- from the Latin for "to sketch" - is to vaguely
foreshadow/suggest or partially obscure.
Example
(as used by Robert Berlind in an article about Edwin Dickinson
in Art in America): "The symbolical paintings,
as they have come to be called, adumbrate a dark dream world
where what seem dimly recollected circumstances, caught in
their own nocturnal inertia, remain cryptic and mystifying."
