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Message #1864
Thursday, October 19, 2006

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  • WEALTHY: Profiting in the market ... even with losers
  • WISE: Management advice from Thoreau

ALSO IN THIS ISSUE:

  • Add "pettifogger" to your vocabulary

* Highly Recommended *

7 Deeply Discounted ETR Programs To Help YOU Reach
Seven Figures in Seven Years

This week we're sending out a huge "Thanks!" and at the same offering savings of up to 65% on seven of ETR's top programs.

We are thanking you because you helped us skyrocket Michael Masterson's new book, "Seven Years to Seven Figures" to the #1 position on Amazon's Business and Investing list this week.

And we want to make right now the best time for you to start using his recommended tactics for increasing your income dramatically... so there will be nothing stopping you from achieving the same kind of success that Michael's millionaire protégés have enjoyed.

This sale runs this week only... I was truly shocked at how deep Patrick Coffey and the marketing team had set these discounts... so please take advantage now.

- Charlie Byrne
Early to Rise


Getting Out Is as Important as Getting in

By Andrew Gordon

As important as it is to invest in the right stocks at the right time, it's just as important to sell those stocks at the right time. A well-executed exit strategy using stop-loss points will not only ratchet up the money you make, it could do so even if you've picked more losers than winners.

Let's say you have a 10-stock portfolio and you invested $1,000 in each position. Only four of them were winners. Three of the four averaged 15 percent gains for the year, while one of them went up 60 percent. So out of the 10 stocks, you have one big winner and total gains of $1,050.

Of your six losses, you exited three of them at your stop-loss point of 20 percent. (For this exercise, we'll assume that all three of those stocks eventually fell 60 percent, although you no longer held them.) The other three losing positions are down an average of 10 percent each for the year, but you have not sold them since they haven't yet reached your stop-loss point. For the three stocks you've sold, you lost $600. For the remaining three losers, you're down $300.

Total gains: $1,050. Total losses: $900. Total overall profit: $150.

That may not be much of a profit margin, but consider this: You had more losers (six) in your portfolio than winners (four) ... and you still came out ahead.

Without your stop-loss points in place, you'd have wound up with a LOSS of $1,050 (assuming three of your losers dropped 60 percent and the other three dropped 10 percent). Just think - with a simple exit strategy, you cut your losses by over half.

An exit strategy based on a stop-loss system not only protects you from catastrophic losses, it allows you to make money even when the market isn't going your way.

[Ed. Note: Andrew Gordon, ETR's financial expert, is the editor of our investment service, The Wealth Advantage. Join now and you'll get a free special report on Andrew's specific "finds" - companies that have the very real potential of giving you up to 1,000 percent on your investment.]


"Do not hire a man who does your work for money, but him who does it for love of it."

- Henry David Thoreau

Who Do You Hire?

By Porter Stansberry

When I started my publishing business in 1999, I had one employee and no subscribers.

Today, seven years later, I have more than 150,000 subscribers and more than 60 employees. But if I had not hired the right dozen people between 1999 and 2003 - in the beginning - I would have never made it.

As a publisher,my capital isn't tied up in machines, trucks, or even brand names. Instead, I'm in the business of discovering important financial ideas and selling them. I'm in the business of building relationships with my best customers - and keeping them for years
and years. To do these jobs requires exceptionally charismatic employees who are smart, cheerful, dedicated, and fun to be around.
 
Good ideas come from good people. And good people draw more talent to your business.

Surrounding yourself with the best people you can is one of the real secrets to success. Hiram taught me this lesson when I was only 14 ...

Hiram was an old junk merchant from the Bronx. He had a real warehouse store - not like a Costco or a Sam's Club. It was just a huge old building filled with merchandise from stores that had gone out of business.

My job at Hiram's was to unpack tons of crap from boxes, put a price tag on each item, and hang it up for sale ... every Saturday and Sunday from 8:00 a.m. to 5:00 p.m. It was not a fun way for a 14-year-old to spend his weekends.

How'd I end up at Hiram's? I broke a neighbor's sliding glass door while screwing around with one of my friends - a guy who is in jail today. My friend's parents simply paid for half the damage ... but my parents wanted me to experience the consequences of my actions. So I had to pay for the damage by working at Hiram's warehouse on the weekends.

Hiram paid in cash. On Sundays, after the store was closed, he'd pull up in his huge black Lincoln. It had dark black-tinted windows. I never did see more than half of his face. And he never got out of the car. He would slip a wad of $20 bills out the window. That's how Hiram met his payroll. It was like working for the mob.

On my last day of work, Hiram handed me the $80 or so I'd earned that weekend. I told him it was my last day and thanked him for the job. He looked up at me from behind the dark window and said, "Porter, you don't seem like the kinda kid who'd get into trouble. You should pick your friends more wisely."

I don't know why that advice has stuck with me. But it did. And it's absolutely right. I've picked my friends by finding people I wanted to be more like. People who had qualities and virtues I admired. It worked. Whenever I've succeeded in life, it has been because of my friends. My friends have taught me business skills, life skills, and, time after time, have put me in a position to succeed.

Hiring new people, in many ways, is like picking friends. At least, I think it should be. I tell my employees, "When you hire people to work in our company, you must think to yourself: "Does this person have qualities and attributes that I wish I had? Is this the kind of person who will lead me to broken doors and Hiram's warehouse ...or the kind of
person who will show me ways to improve myself and better my life?"

Let me share with you something I wrote to my key managers three years ago, as I stepped away from doing almost all the hiring myself. It's the 10 things I always kept in mind whenever I hired new people:

1. I like winners - folks who are relentlessly competitive. People who won't settle for losing are hard workers and can build businesses. (They're also fun to be around.)

2. I like thinkers. They're curious. They don't rely on cliches. They can divine the hidden architecture of how life works. You need these things to be a writer ... or an innovator.

3. I like people who are humble. Ideas don't last forever. Yours, too, will wilt.

4. I like people who don't have to ask for permission. They take chances and take responsibility.

5. I have never in my life tolerated bullies. And I won't in this business. If you can't treat your colleagues with genuine affection and respect, how will you treat our customers?

6. Words have real power. Say positive things and they will happen.

7. People are different. Our goals are the same. Never put our differences ahead of our goals.

8. Rarely is a greedy person satisfied. When it comes to money, be clear, be honest, and be firm.

9. Hire the hungry.

10. Never abandon a colleague, or a client, in a time of need. Greatness isn't measured by profits but by character.

One more thing ...

Most of the advice you'll get from business books about management and hiring strategies is complete bunk. But one truism is important: Hire slowly and fire quickly. Remember that most employees will put out their best efforts when they're first hired. If you're not impressed in the first six weeks, you'll never be impressed.

[Ed. Note: Porter Stansberry founded Stansberry & Associates Investment Research, an independent publisher of equity analysis and investment insights, in 1999. Today, S&A Research is one of the largest publishers of independent investment research in the world, with over 150,000 subscribers in more than 130 countries.

If you'll be at this year's Info Marketing Bootcamp: "Making a Fast Fortune on the Information Revolution", you'll see Porter in person ... and learn how to dramatically accelerate your financial independence by building your own business online.]


* Advertisement *

Eric Freund’s $650,000 Welcome to the "Condo Conversion Era"

If you're too far ahead of trends, you'll make no money (the doctor who invented air conditioning died penniless).  We all know if you're too late, you only get the high-priced leftovers.

Right now, there's a Sweet Spot in real estate: condo conversions.  The number of apartments being converted is up SHARPLY.  But compared to the number of conversions that will happen in the next few years, well, we're just at Chapter One of this story. We're at the point where the concept is solid and proven, but most of the money is yet to be made. 

Eric Freund received a very warm welcome to the "Condo Conversion Era." Living in the overheated Chicago market for the last couple years, Eric has seen first hand how the Apartment prices are just not making any sense. He decided that the best strategy was to do a condo conversion. His first deal after learning about condo conversions, Eric found a 10 unit Apartment complex that had a tremendous conversion possibility. After the conversion is complete, Eric is seeing a conservative profit of over $650,000!

Learn more about why we are only in the infancy of the "Condo Conversion Era", how you can see your share of the huge profits, and the Three Deadly Mistakes most condo converters make

- Justin Ford
Editor, Main Street Millionaire


Reach for Walnuts

By Al Sears, MD

Last week, a patient asked me a question I hear all the time. Maybe you're struggling with the same problem. "Dr. Sears," he said, "I love to eat snack food - especially when I'm reading or watching TV. Is there anything better than chips?"

Well, just about anything would be better than potato chips. But if you're looking for a healthy snack, walnuts can't be beat. Walnuts are full of heart-healthy nutrients and cancer-fighting antioxidants. They're also a great source of omega-3s. Best of all, they score a perfect zero on the glycemic index, meaning you can eat as many as you like and never get fat.

You already know that omega-3 fats are important for good health. Well, walnuts have a particular kind of omega-3 called alpha-linolenic-acid (ALA). ALA naturally lowers your overall cholesterol, your LDL (bad cholesterol), and your blood pressure. ALA is also an anti-inflammatory, which can reduce joint pain and help prevent heart disease. And walnuts have more ALA than any other nut.

Walnuts are high in antioxidants, too - and they have a flavonoid called ellagic acid. This powerful nutrient (also found in several types of berries) inhibits the growth of cancer cells. If that's not enough for you, walnuts are very high in arginine. Arginine helps make more nitric oxide (NO), which helps your blood vessels dilate and, thus, increases blood flow. This is great for your heart ... and for the bedroom. (That's the basic idea behind Viagra.)

Next time you're in the grocery store, skip the chips and pick up some walnuts. Enjoy your snack time without the guilt - or the extra pounds.

[Ed. Note: Dr. Sears, a practicing physician and the author of The Doctor's Heart Cure and 12 Secrets to Virility, is a leading authority on longevity, physical fitness, and heart health.]


Dear Michael Masterson: "Have I been scammed?"

"I recently purchased AWAI's copywriting program, and I am very excited about it.

"However, I get e-mails every day from Early to Rise and AWAI, and at the bottom there is usually a 'call to action' for me to purchase something. I must admit, this is a bit discouraging to me, because I see you 'direct mailing' me the same type of stuff that you are trying to teach me to sell! It makes me wonder if I have been 'scammed' with the copywriting program, so to speak.

"I am going to remain optimistic, as I believe I possess all the qualities to become a skilled copywriter. But do you see where I am coming from?

"Also, will I have to come up with a large sum of money to pay for the postage for my first big mail-out?

"Also, if I have questions about copywriting specifically for Michael Masterson or Don Mahoney, will I ever be able to contact them directly?"

Holly
Vail, Colorado

Dear Holly,

First, let me assure you that unless you're selling your own product via direct mail, you won't have to come up with the money to mail any of the packages you write. Copywriters get paid for writing copy. The direct-marketing businesses that employ them have to come up with the bucks for postage. Not your problem.

As for the "call to action" in e-mails you get from ETR and AWAI ... why does that bother you? Of course we're trying to sell you more products. That's what good businesses do. They find customers who are interested in certain subjects, and sell them as many good products related to those subjects as that customer might want.

You say you are afraid you are being scammed - but getting sales letters isn't being scammed. Being scammed is when someone sells you something and they don't deliver. AWAI and ETR deliver on each and every promise and product.

In fact, you should be happy to see that when we attempt to sell you something, we use a "call to action." If we failed to make use of this very basic selling technique, what kind of marketing experts would we be?

As far as hearing from Don Mahoney or Michael Masterson ... you're hearing from Michael Masterson right now. And he's telling you that you made a good decision by investing in the AWAI copywriting program. Now if you can stop worrying and start practicing the material in the program, you'll be on your way to success in this great new career you've chosen!

- Michael Masterson


* Highly Recommended *

Change Your World With Pocket Change

Money is like a mighty river that flows from our homes out into the world ... We scrimp and do without so we don't run dry! But what if you could turn it around so the river of money flows back to you ...

And the cash floods in much faster than you can spend it?
What if you could turn your pocket change into a multimillion-dollar legacy?

Read on...


Word to the Wise: Pettifogger

A "pettifogger" (PET-ee-fog-ur) is an unscrupulous lawyer.

Example (as used by George Borrow in Lavengro): "A more respectable-looking individual was never seen; he really looked what he was, a gentleman of the law - there was nothing of the pettifogger about him."

Michael Masterson
Copyright ETR, LLC, 2006


Have a Question for Michael Masterson?

Want to know the secrets to his success? Have a perplexing business problem? ETR welcomes your thoughts. Post them online at http://speakoutforum.com/forum/ or send questions directly to Support@EarlyToRise.Com


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