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Message #1845
Wednesday, September 27, 2006


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  • WEALTHY: Our eagle-eyed options expert at work
  • HEALTHY: One U.S. export the world DOESN'T need

  • WISE: Benjamin Disraeli on worry

ALSO IN THIS ISSUE:

  • Add "vade mecum" to your vocabulary

* Highly Recommended - FREE Offer *

I am happy to announce a special FREE offer for you.

Sign up today and receive a complimentary subscription to one of the most thought provoking e-letters on the Internet -- Robert Ringer's "A Voice of Sanity in an Insane World."

When you do, you will also receive, as a bonus, a FREE e-copy of one the most important personal-development books in history, Robert Ringer's "To Be or Not to Be Intimidated?" This is the totally rewritten, updated, and retitled version of his landmark New York Times #1 bestseller "Winning Through Intimidation."

That's right a free e-letter and free e-book, which together are guaranteed to have a dramatic impact on both your business and personal life.

To claim your free subscription and free e-book, simply click here.

- Will Bonner


ETR Insider Report: Watching a Master

By Charles Delvalle

It seems like all Rick Pendergraft, ETR's new options expert, does is stare at technical charts and wait. Sometimes it takes days, sometimes mere hours. But when he sees a great opportunity, he pounces on it.

Just the other day, he yelled across the room, "Charles, looks like OIH is bottoming out! Should be a great time to buy a call option on this sucker and watch it jump."

I reviewed the chart and saw exactly what Rick had noticed: A predictable movement. And there was plenty of open interest (number of contracts open) and volume (number of contracts traded that day) for the OIH December call options.

That's what he'll be looking for when he issues recommendations to subscribers of ETR's new options service. In just a few weeks, he'll begin ... by applying a time-tested options-trading strategy to exchange-traded funds (ETFs).

Andrew Gordon made the case for investing directly in ETFs yesterday. He explained that because an ETF covers a basket of different stocks, its price movements are far more predictable and smooth than those of individual stocks. (OIH, for example, holds a basket of companies in the oil drilling and services industry.) For the same reason, you limit your risk substantially when trading options on ETFs.

Considering Rick did nothing but options for four years when he was with Schaeffer's Investment Research, any reader who subscribes to this service should be very happy.

[Ed. Note: Rick Pendergraft, Andrew Gordon and Charles Delvalle are all regular contributors to ETR's new financial e-letter, Investor's Daily Edge. Sign up for free by clicking here.]


"Worry - a god, invisible but omnipotent. It steals the bloom from the cheek and lightness from the pulse; it takes away the appetite, and turns the hair gray..."

- Benjamin Disraeli

Stop Worrying and Start Living

By Robert Ringer

More than 50 years ago, the legendary Dale Carnegie wrote one of the biggest-selling motivational books of all time, How to Stop Worrying and Start Living. The book is a bit outdated now, both in writing style and content, but many of the points Carnegie made are still applicable.

Carnegie focused a great deal on the acceptance of the inevitable as a key to eliminating stress and worry. Though I agree with him on this point to some extent, it's a bit more complicated than he made it sound. The reason I say this is because what some people think of as inevitable, others see as a challenge that can be overcome.

For example, a person might believe that failure is inevitable for him and thus resign himself to an unsuccessful life. Unfortunately, this is precisely what millions of people actually do. Yet, the reality is that failure is not inevitable in anyone's life, so it's absurd to resign oneself to such a fate.

But what about things that really can't be changed? Ray Charles may have accepted his blindness, but he was able to overcome it and lead a meaningful, fulfilling life. In fact, he often said that he could "see" better than 99 percent of people who aren't blind.

Ditto Christopher Reeve, Mattie Stepanek, and the thousands of others who have endured major physical handicaps yet found the mental and physical strength to accomplish great things. In cases such as these, I believe Carnegie was absolutely right. By accepting the reality of their physical handicaps, these people were able to move on with their lives.

But this is where it gets tricky. While Christopher Reeve accepted the reality of his handicap, he never accepted it as a permanent condition. He repeatedly made it clear that he believed he would ultimately walk again. Like most people, I was rooting for him, though I didn't believe it would ever happen.

The challenge, then, is for us to be able to determine what is and is not inevitable. When I use the word inevitable,I think of it in the future tense - as something that has not yet happened. Carnegie, however, seemed to be referring to the inevitable in the present tense. (It's already a fact of life, so learn to accept it.) Thus, I believe his oversimplification of the subject was a result of semantics.

Technically speaking, the only thing that is 100 percent certain to occur in the future is death. Frank Sinatra expressed his view of this certainty with typical candor when he said, "You better enjoy livin' baby, 'cause dying is a pain in the ass."

I wouldn't exactly compare Sinatra to Shakespeare, but he summed up perfectly the solution to dealing with the inevitability of death: Become so focused on life that you don't have time to think about what's coming next.

When you direct your energy away from the inevitability of death, it paves the way for you to focus on constructive living. The least expensive medication for worry and stress is activity.

While death stands alone as the one fact of life that is truly inevitable, many other things are, shall we say, virtually inevitable. These include such things as taxes, future terrorist attacks on U.S. soil, and the periodic collapse of the real estate and stock markets. Yet none of these "inevitabilities" deserves your stress or worry.

For example, take taxes. (Please, take them!) Instead of worrying about them, you should do everything you can to legally keep your taxes to a minimum, file your tax returns in a timely fashion, and focus your mental and physical energy on making as much money as possible.

You may not like being partners with the government, but the fact remains that the more money you make, the more money you net in absolute terms. Thus, worry and stress only detract from doing the things you need to do to help offset the inevitability of taxes.

Future terrorist attacks on U.S. soil? That's a legitimate concern. By all means, be prepared and take reasonable precautions to protect your family. Unlike taxes, however, it's not just that worrying won't help. The chief aim of mischief makers like Zawahiri and bin Laden is to make you worry and increase your stress - so you certainly don't want to help them hit that target.

As to real estate and stock market crashes, the reality is that with or without government interference, they both occur periodically. They are necessary ingredients of capitalism, because they bring prices in line with reality.

If you're going to worry about your investments, don't invest. Put your savings into tax-free bonds or hide your money under the mattress.

So, yes, Dale Carnegie was right when he preached resignation of the inevitable - but just make certain you can differentiate between what's inevitable and what is not. The reality is that most things can be overcome through a combination of (1) relentlessness, (2) an "expansive mental paradigm" that is open to possibilities that "normal" people consider to be impossible, (3) the law of averages, and, especially, (4) being conscious of your connection to the Conscious Universal Power Source (i.e., whatever spiritual force you believe in).

Any way you slice it, and whatever your spiritual beliefs may be, what it all boils down to is focusing on constructive thoughts that will better your existence and the existence of your loved ones. It's okay to plan for the future, but worrying about the future gets in the way.

And, above all, exerting mental energy to worry about the inevitable is illogical. If something is inevitable, there's nothing you can do about it. And if there's nothing you can do about it, what's the point in worrying?

Just make certain you don't cavalierly apply the term "inevitable" to a situation that doesn't warrant it. As I pointed out, very few things in life are inevitable, and only one - death - is 100 percent certain. And since, as Sinatra put it, death is "a pain in the ass," who wants to spend time thinking about it?

A better idea is to invest your mental and physical energy in thinking about how to be the best parent you can possibly be, the best son or daughter you can possibly be, the best sibling you can possibly be, the best friend you can possibly be, the best employee or employer you can possibly be, and the best overall person you can possibly be.

Which is a very tall order.

However, as a bonus, to the extent you fill that order on a daily basis, the other little issue that we worry so much about - financial success - somehow works itself out without your having to fret and stew about it.

[Ed. Note: Get Robert Ringer's unique perspectives and profound wisdom ... and join the millions of entrepreneurs, business owners, salespeople, and individuals in all walks of life who have taken gigantic steps toward achieving their personal and professional goals. Click here for three of the most powerful personal-development books of all time on CD.]


* Highly Recommended *

Don't Bother Knockin' If the Marriott Is Rockin'

It's coming down to the wire ... and nearly 200 Early to Risers now have their travel itineraries locked and loaded.

Destination? Delray Beach, Florida. Purpose? Converging for our breakthrough Information Marketing Bootcamp starting October 30th.

The stars are lining up ... and the joint's going to be jumping. If you've ever been to an ETR Bootcamp, you know the feeling of excitement and electricity in the air ... and it goes on (and on and on) for three information-packed days and three fun-and-networking-filled nights. (Catch up on sleep before you come, because you won't be getting much here!)

And if you haven't come down to see us yet ... what the heck are you waiting for? This is the event of the year, and we're pulling out all the stops ...

We'll work with you to build your own customized online marketing plan that can generate millions of dollars in sales every year. You'll be mentored by a group of top online business-building experts that are second to none ... extraordinary entrepreneurs such as Rich Schefren, Joe Vitale, Brian Tracy, Jeff Paul, Brad Antin, Jim Fleck, and Derek Gehl... not to mention Michael Masterson himself.

And that's just the "work" part of the conference! After hours, you've got the ocean right across the street, dozens of cool restaurants and clubs, hundreds of smart and fun people like yourself for socializing and networking... It's quite a happening! In fact, it's almost like breezing through four years of college, your best friend's wedding reception, Mardi Gras, and getting an MBA ... all in three wild-and-crazy days and nights.

And the whole ETR staff will be there with bells on: Will, MaryEllen, Jon, Patrick, Suzanne ... and, of course, Michael Masterson. We'll be looking out for you every step of the way.

But again, I must issue this "Friendly Warning": This event will be completely sold out within a matter of days. So if you've been thinking about joining us, I urge you to register immediately. Don't miss out on the event of the year.

- Charlie Byrne


Is India Predicting the Future of Diabetes?

By Jon Herring

Modern India is a painful illustration of what happens when a country adopts the standard American lifestyle. It seems that India's middle-class - with its lack of exercise and unlimited access to fast food - is facing a growing diabetes epidemic. (The incidence of diabetes is still higher in the United States, but that's because our shift to fast food and processed junk happened 50 years ago.)

The New York Times reports that in the city of Madras, an unbelievable 16 percent of the population has diabetes. Three of the city's hospitals - called "sugar hospitals" - are dedicated to the disease. Overall, six percent of the Indian population now has diabetes, and the rate at which it's increasing is faster than that of any other country.

Why? It's simple. Throughout India, people are turning away from their native diet of curried meat, legumes, and vegetables in favor of Pizza Hut, McDonald's, and soft drinks.

The message is quite clear. When you eat too much sugar and starchy foods, your body can't keep up with the constant flood of glucose. Sooner or later, your cells stop responding to insulin - and this "insulin resistance" leads to obesity, diabetes, and other chronic diseases like heart disease and cancer.

The solution is simple. Stick to low-glycemic whole foods and exercise consistently.


Dear Michael Masterson: "I'd like to share my daily struggles, joys, and so on through a website."

"Today is the first day of the rest of my life. I know it's corny, but it's truly the way I feel. It is the first day of my leave of absence, which will eventually conclude in my being declared legally disabled, and then, after a short period of time, my death.

"I am 38 years old and married to Melissa, my beautiful and caring wife of nearly 13 years. I have two great kids, Joe, age 10, and Jack, age 6. I am currently an Assistant City Attorney for the City of Des Moines, IA. Previous to the current job, I was in private practice for 12 years.

"I'm undergoing radiation and chemotherapy for primary lung cancer, my second diagnosis (diagnosed May 2006) of a primary cancer after being previously diagnosed with primary brain cancer (oligodendroglioma/astrocytoma) in November 2002. To quote Bob Dylan in 'Idiot Wind,' 'I can't help it if I'm lucky.'

"I want to share my daily struggles, joys, and so on through a website. I don't necessarily need to make any money from the website (although I wouldn't turn it down), but I do need to break even. My target advertisers are the companies that make Trileptal and Kepra (anti-seizure medication), which I can honestly endorse. I don't have the foggiest idea about how to approach them, nor how to get a website set up. Can you help?"

Very truly yours,

Thomas J. Clarke Jr.
Des Moines, IA

Dear Thomas,

You have a great attitude. That will surely become your greatest resource.

ETR readers who are lucky enough to get into our Info Marketing Bootcamp. next month (they tell me we're practically "sold out") will walk away with a comprehensive plan for any online venture they choose to pursue. I don't have nearly enough room to do that here ... but I will make a few comments that should be helpful, not just to you but to anyone who wants to create an income-producing blog.

1. Major advertisers are very, very difficult to land.

The big guys operate with big budgets that are planned at least a year in advance. The pharmaceutical company ad reps themselves would likely refuse to even listen to you. A better opportunity would be with key executives. But you'd have to find out who they are, and then make personal contact to pitch your cause. You are a good writer and you have, as I said, a good attitude. This should help in making your case.

2. Remember that your primary motive is to publish your experiences, not to make money.

If that is your main goal, and you make it a priority, you will achieve it. The good news about publishing via a website is that you can do it by investing just a few hundred dollars. Nobody can stop you. It's easy. To get someone to help you set it up for free, write to an expert (several write articles for ETR now and then), tell your story, and ask for their help.

3. Publishing your experiences is one thing. Getting people to read them is another.

To encourage traffic, go to primary sources first. Those would be other Internet-based resources (websites, blogs, e-zines, etc.) that focus on cancer. The people reading and writing these things are your best audience.

4. Once you have established that you can keep your blog working, and that it is good, you can begin to think about attracting advertisers.

Again, I don't think the big pharmaceutical companies will be interested. For them, it's too much risk and too little reward. But if you catch the ear of someone with a creative mind and some power ... you may succeed.

5. As your blog grows, publicize it to the media.

There are books and learning programs available to help you promote your website. Bob Bly is the top expert in that field. He's going to send you a copy of his book Targeted Public Relations: How to Get Thousands of Dollars of Free Publicity for Your Product, Service, Organization, or Idea.

6. Establish a functionality so your readers can occasionally receive e-mail from you. Use that to ask for money, if you want.

7. Don't give up.

Put me on your mailing list.

- Michael Masterson


* Highly Recommended *

Leave This "Secret Ingredient" Out Of Your Commercial Real Estate Investing -- and Be Left With A Bitter Taste

Investing in Commercial Real Estate can provide substantial cash-flow, require very little personal involvement to manage, and actually be easier to obtain financing for than residential property.

But there's a "secret ingredient" to moving up into large commercial properties that can be the difference between early retirement and decades of frustration.It's a technique that can help you roll-up a single $5,000 investment (or less, really) into a $1.5 million fortune that's throwing off thousands in spendable income each and every month (to the tune of six-figures a year).

Without this technique? You could be looking at less than one-third the assets, and cash-flow closer to $20,000 a year. (Not bad, but certainly pales in comparison to six-figures!)

The technique is called a 1031 Exchange -- a government sponsored wealth-building tool that is designed specifically for investors looking to grow their portfolios.  It's simple to use, once you understand the correct steps to follow, and the results are unparalleled. Keep reading to see how you can start using 1031 Exchanges to propel your own real estate investments, and receive three Free reports on cash-flow real estate investing.

Justin Ford
Editor, Main Street Millionaire


Word to the Wise: Vade Mecum

"Vade mecum" (vay-dee MEE-kum) is a useful thing that one regularly carries about. It literally means "go with me" in Latin.

Example (as used by Simon Winchester in The Atlantic): "Roget's Thesaurus, which had come into being as a linguistic example of the Platonic ideal, became instead a vade mecum for the crossword cheat."

Michael Masterson
Copyright ETR, LLC, 2006


Have a Question for Michael Masterson?

Want to know the secrets to his success? Have a perplexing business problem? ETR welcomes your thoughts. Post them online at http://speakoutforum.com/forum/ or send questions directly to Support@EarlyToRise.Com


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