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You
Can Import Goods From Overseas For Pennies On the Dollar!
It
may have been hard in the past for small entrepreneurs to
import cheap products from countries like China, but things
have drastically changed.
For
example, In 1986, total trade between the United States and
China was $7.9 billion. By 2005, this total has reached over
$170 billion, making China the United States' third largest
trading partner.
You
can't believe how easy this is. With the right information,
you just find products that cost a couple of dollars each
and sell them for 1000%+ mark-ups by the thousands with your
own Internet sites.
Please
click here to read this urgent report.
-
Patrick Coffey
"Thanks
to all the increased communication that television, film,
and the Internet have created, even people in small towns
in Middle America are exposed to the same things as people
in urban areas."
-Tom
Ford
Building
Your Online List, Part 1: Using "Co-Reg" to Bring
In Quality Leads
By
Andrew Palmer
To
survive and compete in the online marketplace, a business needs
a steady flow of qualified leads to sell its products and services.
On Tuesday,
Patrick Coffey gave some great ideas for generating those leads.
Another fast, easy, cheap way to do it is to use co-registration
(co-reg). Although there are some problems with co-reg (which
I'll explain in my next article), in most cases, it can be
a productive and cost effective part of your overall list-building
campaign.
Let's
back up a little. Right about now, you may be thinking, "What,
exactly, is co-reg?"
Co-registration
is the practice of referring leads, subscriptions, or memberships
in conjunction with another registration process. You place
your offer (with a brief description of the product or service
you provide) on the registration pages of websites that receive
high Internet traffic. This gives your offer great exposure
... and, thus, gives you the opportunity to build a large customer
database.
You
pay a small fee for each lead acquired. This cost per action
(CPA) can range from 15 cents to three dollars, depending on
the quality of the site and the data collected.
Take,
for example, a visitor who signs up for The New York Times'
free e-letter. He fills out the online form and submits it.
Then, on the confirmation or thank-you page, he can sign up
for additional "special offers" from the website's "premier
partners."
The
visitor is given a choice of four offers, one of which is The
Daily Reckoning a free, daily financial e-newsletter. If
he chooses that offer, he "registers" with (opts
in to receive) both The New York Times and The
Daily Reckoning... virtually at the same time.
Most
co-reg sites have these additional offers on the confirmation
or thank-you page (which appears after the initial registration)
so they won't decrease response to the initial offer. This
also allows rival offers to be included without fear of competition.
Another
example is a popular co-reg page on the Zacks website. Zacks
acquires the lead for its own list before allowing the visitor
to see the co-reg partner "board of fare." Visitors
have the choice to opt-in to multiple publications or lists
simultaneously, or choose none.
This
is a classic example of permission-based marketing. It is up
to the visitor to take action.
Here
are some quick points to consider when running a co-reg test
campaign for your business:
- Look
for co-reg partner sites that are similar to your own. Like-minded
sites will have like-minded visitors ... which means they'll
produce quality leads for you. Use search engines and directories
to find these sites.
- Don't
overwhelm your visitors with too many choices. Fewer offers
on the co-reg page produce a higher volume of leads. (And
fewer offers means a greater chance that your visitors will
remember signing up for yours ... and a lower risk that they
will perceive your e-mails as spam.)
- Target
your offers to get individuals and/or businesses that are
truly interested in your offer. The more relevant your co-reg
partners' subject matter is to your site, the more qualified
the resulting leads will be. Stay within your industry for
best results.
- Think
outside the normal limits of your industry. You can find
co-reg opportunities in most industries, from home business
to self-help, from financial to travel. Some industries lend
themselves to a wide crossover, such as health-related products.
Test co-reg sites for industries that are outside the norm.
- Make
sure your delivery methods include leads delivered in real-time,
an e-mail file of leads sent daily, or FTP delivery directly
to your server. (FTP stands for File Transfer Protocol, a
method of moving files between two Internet sites.)
- Gather
as much data about your potential customers as possible.
Data acquired can range from e-mail only (with IP address
and timestamp) to a complete record (e-mail, full name, IP
address, timestamp, street address, city, state, country,
zip, phone, gender, date of birth), depending on your needs.
The cost will vary accordingly.
Co-reg
allows for a constant flow of quality leads, putting your business
ahead of the competition.
Establish
three or four of them, and let the leads trickle in.
[Ed.
Note: Marketing master Andrew Palmer is the Director of E-Commerce
and Web Marketing for Agora Financial, LLC, where he manages
Internet sales and marketing for all financial publications
and premium trading services. Learn Andrew's secrets of effective
Internet marketing at ETR's Information Marketing Bootcamp: "Making
a Fast Fortune on the Information Revolution" this
fall. Sign
up now.]
Natural
Help for the Symptoms of Menopause
By
Al Sears, MD
I
just received a thank-you letter from NC, a patient who had
a problem so common, it's likely affecting someone you know.
NC
is an attorney in her 40s and a divorced mother of two boys.
That's a combination that's tough to manage - but doesn't explain
why she would often start crying at inappropriate times.
"I
noticed I fell apart in monthly cycles," NC said. "So
I told my doctor it had to be hormonal. She asked me if I was
still having periods. When I said yes, she said to come back
when they stop and wrote me a prescription for an antidepressant.
I'm not taking it, because I'm not depressed."
When
I measured NC's progesterone, she had zero. Without this natural
mood stabilizer, she was on an emotional rollercoaster.
A
drop in progesterone has always been part of a natural transition
for women nearing menopause. But these days, exposure to estrogen
that primarily comes from beef, soy products, and chemicals
that are known to mimic the hormone decreases progesterone
production further, leaving many women with levels below the
detectable limit of the blood test.
Aside
from stabilizing mood, progesterone maintains other healthy
physiological functions. It:
- Helps
utilize fat better
- Assists
thyroid hormone action
- Keeps
blood sugar normal
- Boosts
sex drive
- Keeps
blood clotting at normal levels
- Protects
against some cancers
- Stimulates
bone-building.
For
women with NC's problem, I prescribe natural progesterone replacement,
which can reduce menopause symptoms without adding to the risk
of breast cancer (as prescription estrogen-mimicking drugs
do). Within weeks, mood swings, depression, weight gain, lack
of sex drive, and poor sleep usually disappear.
If
your symptoms are mild, try an over-the-counter progesterone
cream. It gently lifts progesterone levels. If your symptoms
are more serious, I recommend you have a complete hormonal
panel to determine your hormone levels. Based on the results,
your doctor will be able to plan a course of treatment for
you, which may include a blend of natural hormones that are
identical to your own. We can direct you to available help
in doing this if you call my clinic in Florida at (561) 784-7852.
Ask for my nurse, Geri.
[Ed.
Note: Dr. Sears, a practicing physician and the author of The
Doctor's Heart Cure and 12
Secrets to Virility, is a leading authority on longevity,
physical fitness, and heart health.]
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Insider Report: The Countdown to My Next Book
By
Michael Masterson
TLN
of Houston, Texas sent me the following e-mail:
"I
enjoyed your article, 'The
Baby Boomer Money Problem.' I am a financial advisor
with a major wire house and I hit this issue every day. I
am always anxious for new ideas and fresh input.
"When
will your book Seven Years to Seven Figures be published?
I have found your work to be spot on in the past, and do
most certainly look forward to this one."
TLN's e-mail arrived amid a flurry of activity surrounding the
production of Seven Years to Seven Figures. I'd just gotten word
from the production editor that a copyedited version of the book
would be on my desk in a few days (July 27).
Interested
in how a book roll-out goes?
Reviewing
the copyedited manuscript is the first step. That's my last
chance to make revisions and changes.
Then
the book goes back to the production editor, who makes my corrections
and then sends page proofs. The page proofs show me exactly
how each page will look once the book is finalized. (I received
page proofs for Seven Years to Seven Figures yesterday.)
After
checking the page proofs for any final edits (misspelled words,
misaligned paragraphs, two page 23s in a row, etc.), I give
the okay. My manuscript then gets printed and goes to the binder
to be transformed into a hard-bound book.
After
10 months of hard work, Seven Years to Seven Figures will finally
be available in October. Keep an eye on ETR, where we'll keep
you updated on the book's progress.
Ideas
for Success: How Better Ideas Turned Boardroom, Inc. Into
a Publishing Powerhouse
By
David Deutsch
Martin
Edelston is the founder of Boardroom, Inc., the publishing
giant behind dozens of well-known books and newsletters. Ask
him the secret of his company's success, and he will probably
tell you about a brief but life-changing conversation he once
had with management guru Peter Drucker.
At
the end of a long consulting session, Edelston casually asked
Drucker how to improve Boardroom's meetings. Drucker suggested
everyone come to meetings with two ideas for increasing sales,
profits, or productivity. This evolved into Boardroom's "I-Power" system.
("I" for "ideas.") This unique system focuses
on generating ideas rather than concentrating on problems ...
or even on results.
Ideas
are never criticized in any way - only implemented or not implemented.
But every idea is rewarded in some way: from handwritten acknowledgements
and small cash prizes to big cash bonuses and tickets to hot
Broadway shows.
Edelston
credits this simple technique with sparking a $100 million
growth spurt in just five years. In addition to huge productivity
gains throughout the company, personnel turnover plummeted
to zero, absenteeism dropped sharply, and employee morale soared.
(No wonder I-Power is being used today by hundreds of other
companies around the world!)
And
listen to this unexpected benefit: Before Boardroom started
the system, the number of divorces among employees was about
average for a company of its size. But in the eight years since
then, there has not been a single divorce among Boardroom's
workforce of almost 100! Clearly, when people get in the habit
of coming up with ideas (rather than focusing on problems or
results), it can affect every aspect of their lives.
So
what are you waiting for? Start motivating yourself and those
you work with to come up with more ideas. It could revolutionize
your business, just as it did Boardroom's.
[Ed.
Note: David Deutsch is the creator of The
Million-Dollar Ideas System, a revolutionary new way to
come up with all the money-making ideas you'll ever need.]
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Word
to the Wise: Puerile
"Puerile" (PYOO-uhr-uhl
or PYOOR-uhl) is another way of saying juvenile or immature.
It is derived from the Latin for "child, boy."
Example
(as used by Thomas R. Edwards in a New York Times article about
Mordecai Richler): "And, in one of the most puerile episodes
of his adult career, he punishes his old schoolmates for being
rich and vulgar by breaking into their houses to soak the labels
off their boasted wine collections."
