Archives | December, 2010

How to Change Your Work Habits and Become a Success Machine

By Michael Masterson | Sat, Dec 4, 2010

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You may be motivated to get to work on a plan to change your life, but worried because you have never been able to work as hard as you know you will need to. You've made resolutions before. And you've even started to make improvements. But you have been distracted by problems and unexpected events. And you have stopped.

Today’s Words That Work: Fecundity

By Ambar Jones | Fri, Dec 3, 2010

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Fecundity (fih-KUN-dih-tee) — from the Latin for “fertility” — is the capacity for abundant production. Example (as used by Leon Wieseltier in a New York Times review of Saul Bellow: Letters, edited by Benjamin Taylor): “The unruliness of existence was Bellow’s lasting theme; but while he studied it, he never quite ordered it. In fiction and in [...]

Blast Through 5 Roadblocks to Success

By Bob Cox | Fri, Dec 3, 2010

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Following a proven goal-setting system can help you specify your objectives, measure your progress, and stay focused. But what do you do when you encounter roadblocks along the way? Today, I’m going to tell you exactly what I do to push through, jump over, toss aside, or take a detour away from five of my [...]

Why Dominant-Emotion Copy Wins

By Early To Rise | Thu, Dec 2, 2010

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Albert Lasker and John E. Kennedy revolutionized copywriting by introducing the concept of "reason-why" advertising. Their breakthrough was all about reasoning with a prospect just as a good live salesman would -- presenting all the logical reasons why a product should be purchased.

Why Dominant-Emotion Copy Wins

By Clayton Makepeace | Thu, Dec 2, 2010

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Albert Lasker and John E. Kennedy revolutionized copywriting by introducing the concept of “reason-why” advertising. Their breakthrough was all about reasoning with a prospect just as a good live salesman would — presenting all the logical reasons why a product should be purchased. Just do that and your ads will do well. But will reason-why advertising by itself [...]

The Language Perfectionist: Are You Using This Word Correctly?

By Don Hauptman | Thu, Dec 2, 2010

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I can recall when hardly anyone knew the word oxymoron. Now everyone knows it — but few people use it correctly. The word’s popularity can probably be attributed to the late comedian George Carlin, who loved language and wordplay. In one of his most memorable routines, he described phrases such as “jumbo shrimp” and “non-dairy creamer” [...]

Love Is the Final Answer

By Noah St. John | Wed, Dec 1, 2010

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There are only two ways to go through life: coming from Love and coming from Fear. Coming from Fear simply means believing in “not enough” — that there’s not enough money, not enough opportunity, not enough health, not enough love, not enough food, not enough water, not enough energy, not enough good people. It’s easy to look [...]

Love Is the Final Answer

By Early To Rise | Wed, Dec 1, 2010

0 Comments

There are only two ways to go through life: coming from Love and coming from Fear. Coming from Fear simply means believing in "not enough" -- that there's not enough money, not enough opportunity, not enough health, not enough love, not enough food, not enough water, not enough energy, not enough good people.

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