In my reading, I continue to spot ambiguously written sentences. Such errors can create miscues that confuse readers and force them to pause, backtrack, and reread in an effort to understand what is really meant. Consider these examples: “I stand behind no one in my enthusiasm and dedication to improving our society and especially our health [...]
By Jason Holland | Thu, Nov 4, 2010
We’re starting something new at Early to Rise: a talking editorial. It’s our version of the video podcast. In today’s video, I’ll be passing along a tip to help you get ahead in your career — whether you’re on the corporate ladder or freelancing — no matter what industry you’re in. Just click on the screen [...]
By Early To Rise | Thu, Nov 4, 2010
In today's video, I'll be passing along a tip to help you get ahead in your career -- whether you're on the corporate ladder or freelancing -- no matter what industry you're in. Just click on the screen below to get started.
By Early To Rise | Wed, Nov 3, 2010
Esurient (ih-SOOR-ee-unt) — from the Latin for “to eat” — means hungry/greedy/voracious. Example (as used by Gordon Marino in a New York Times review of The Silent Season of a Hero: The Sports Writing of Gay Talese, edited by Michael Rosenwald): “[Talese's] esurient eye for detail can, on rare occasions, cloud the larger picture. In his [...]
By Peter Fogel | Wed, Nov 3, 2010
Remember the Tom Cruise movie Jerry McGuire? One of the great taglines in that film -- besides "You had me at hello" -- was when one of Jerry's clients kept saying, "Show me the money!"
By Early To Rise | Wed, Nov 3, 2010
Remember the Tom Cruise movie Jerry McGuire? One of the great taglines in that film -- besides "You had me at hello" -- was when one of Jerry's clients kept saying, "Show me the money!" But what did he do for that money? He complained. That's right!
By Early To Rise | Tue, Nov 2, 2010
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An Early to Rise Talking Editorial
By Early To Rise | Tue, Nov 2, 2010
Fraught (FRAWT) — from the German for “freight” — is another way of saying filled or laden with. Example (as used by John Forde today): “Be careful HOW you say what you want to say. Be especially on your guard when you’re subconsciously writing copy under one of these two conditions: Either (a) you’re trying to [...]
By John Forde | Tue, Nov 2, 2010
Does your marketing copy send prospects a message you never meant to send? Let me clarify...
By Early To Rise | Tue, Nov 2, 2010
Does your marketing copy send prospects a message you never meant to send? Let me clarify... In selling -- particularly in face-to-face sales -- there's a lot of talk about body language and how it can mean all the world to a sale. A chin rub means one thing. Steepled hands, another.
By Don Hauptman | Thu, Nov 4, 2010
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