How Often Should You Talk to Your Customers? In his video today, marketing legend Drayton Bird says… it depends. Just click on the screen below to get the full story. [Ed. Note: Veteran copywriter and direct-marketing strategist Drayton Bird has worked with American Express, Ford, Microsoft, Visa, Procter & Gamble, and scores of other clients during his [...]
By Early To Rise | Tue, Aug 31, 2010
In his video today, marketing legend Drayton Bird says... it depends. Just click on the screen below to get the full story.
By Early To Rise | Tue, Aug 31, 2010
Ethos (EE-thos) — from the Greek for “habit” — is the distinctive character spirit, and attitudes of a community, group, person, etc. Example (as used by Liaquat Ahamed in a New York Times review of High Financier: The Lives and Times of Siegmund Warburg by Niall Ferguson): “Bankers like Warburg thought of themselves as rather like [...]
By Early To Rise | Mon, Aug 30, 2010
When most people think of bonds... they picture stodgy, reliable old government bonds that you hold for 30 years. Basically, for widows and orphans.
By Early To Rise | Mon, Aug 30, 2010
When most people think of bonds... they picture stodgy, reliable old government bonds that you hold for 30 years. Basically, for widows and orphans.
By admin | Mon, Aug 30, 2010
Solvency (SOL-vuhn-see) — from the Latin for “to release” — is the ability to meet financial obligations. Example (as used by Tom Dyson today): “The primary driver of a bond’s value is the solvency of the issuer.”
By Michael Masterson | Sat, Aug 28, 2010
Just about every adult I know is concerned about the economy.
By Laura Rodini | Fri, Aug 27, 2010
Seven thousand miles from where I'm typing this, there's been a huge geological discovery. It's in China, south of Beijing, by the Great Chu Wall.
By John Forde | Thu, Aug 26, 2010
"By focusing obsessively on how to make an idea smooth," says marketing maven Seth Godin, "You can dramatically increase its velocity."
By Early To Rise | Thu, Aug 26, 2010
“Resistance is thought transformed into feeling. Change the thought that creates the resistance, and there is no more resistance.” Robert Conklin Six Ways to Turn a “No” Into “Yes By John Forde “By focusing obsessively on how to make an idea smooth,” says marketing maven Seth Godin, “You can dramatically increase its velocity.” But let me [...]
By Drayton Bird | Tue, Aug 31, 2010
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