Surprise. Surprise. Yet another important bit of information has been swept under the rug by Big Pharma. Turns out that statins, a $20 billion cash cow for the drug industry, have a serious side effect: They can cause a huge drop in the body’s level of CoQ10. And if you’re one of the [...]
By Michael Masterson | Mon, Oct 12, 2009
One of the stupidest and most damaging myths is that you can become wealthy by pinching pennies. Suze Orman and David Bach should be arrested for perpetuating this idiotic idea. And the media powerbrokers who give them a soapbox to stand on — starting with Oprah Winfrey — should be tarred and feathered [...]
By Early To Rise | Mon, Oct 12, 2009
Parsimonious (par-suh-MOH-nee-us) is another way of saying miserly or excessively frugal. Example (as used by Michael Masterson today): “Stingy rich people are parsimonious because they enjoy being so. Pinching pennies isn’t a financial planning strategy for them, it’s a twisted hobby.”
By Roy Furr | Fri, Oct 9, 2009
Last month, I spent less than one hour adapting a simple one-page sales letter to be e-mailed to 215 people who’d recently done business with one of my clients. The e-mail was simple. Basically, it said: “Thank you for your recent purchase. Now I’d like to give you preferential pricing on a product I [...]
By Michael Masterson | Fri, Oct 9, 2009
The secret to more enduring happiness is to do less for yourself and more for others. Happiness comes to you not when you are making yourself the center of your universe but when you forget yourself and look outside. This is a truth I learned late in life. And it is one I have [...]
By Michael Masterson | Fri, Oct 9, 2009
Speaking of making yourself happier and your life easier, there are serious health benefits to both of these good habits. A recent study, for example, has confirmed that stress and anger can be linked to heart disease. The researchers looked at 150 married couples. None of them had ever been diagnosed with heart [...]
By Michael Masterson | Fri, Oct 9, 2009
Depending on your product and your target audience, using improper English in your sales copy may make it work better. The trick is to really know your prospect. Actually picture him or her in your head. Then pretend you’re having chat with that person while you write. A “conversation” with a retired Midwestern [...]
By Michael Masterson | Fri, Oct 9, 2009
According to most “serial business builders,” bad hiring and firing decisions are among the most serious mistakes entrepreneurs make. These include: 1. Not spending the time and energy to recruit the very best employees 2. Not paying close enough attention to an executive’s performance 3. Waiting too long to fire someone Think about the people who report [...]
By Early To Rise | Fri, Oct 9, 2009
A predilection (pred-l-EK-shun) — from the Latin for “to choose or love before others” — is a preconceived preference — a tendency to think favorably of something in particular.
By Bob Cox | Thu, Oct 8, 2009
I want to acknowledge something important, something you have probably gone through during your goal achieving efforts. I’ve gone through it myself, and most high achievers I know have too. I am talking about the setbacks and disappointments that have stopped you dead in your tracks. Perhaps the promotion you expected didn’t materialize… [...]
By Michael Masterson | Mon, Oct 12, 2009
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