One of the most important business skills is almost never talked about. It is speed. In Ready, Fire, Aim, I explain that the faster you get good ideas to the marketplace, the better your chances of succeeding. And the faster you can get almost anything done, the less it will cost you. You [...]
By Michael Masterson | Thu, Oct 8, 2009
Twenty-five years ago, when Jay Abraham and I were relatively young men in this business, we shared the tips and techniques we discovered. He’d give me his best new idea. And I’d give him one of mine in return. One of the ideas he shared with me was already an old one at the [...]
By Early To Rise | Thu, Oct 8, 2009
Consternation (kon-ster-NAY-shun) — from the Latin for “to throw into confusion” — is the state of being utterly bewildered. Example (as used by Bob Cox today): “Imagine my consternation (and embarrassment) when the new CEO declined to come downstairs to the conference room to meet with us.” ————————————————————————————————————————— We want your feedback! Let us know [...]
By Rich Schefren | Wed, Oct 7, 2009
What captures your attention? A pretty face? A televised car chase? The smell of baking cookies wafting through the room? It doesn’t take much. And what holds your attention? That’s not so easy, is it? It takes something that has a more direct impact on your life. Satellite images of a hurricane bearing down on your town, [...]
By Early To Rise | Wed, Oct 7, 2009
A lexicon (LEK-sih-kon) — from the Greek for “speech” or “word” — is the vocabulary used by a particular language, profession, social class, or individual. Example (as used by Rich Schefren today): “There is something about the [Starbucks] lexicon that makes us feel like we are members of a club. (With club [...]
By Bob Bly | Tue, Oct 6, 2009
There is an important Web metric that you should be tracking in your Internet marketing business — but probably aren’t. It is the “evaporation rate.” The evaporation rate measures how many names you lose from your subscriber list — by the week, month, or year. How do names evaporate from your list? It’s simple.
By Early To Rise | Tue, Oct 6, 2009
An ideologue (AYE-dee-uh-lawg) — from the French — is a zealous supporter of a particular system of beliefs and values. Example (as used by Dr. Mardy Grothe and quoted by Michael Masterson today): “In Man and Superman (which is [George Bernard] Shaw’s re-telling of the Don Juan story) the hero of the play is John Tanner, [...]
By Michael Masterson | Mon, Oct 5, 2009
When Mary Kay Ash retired from her job in 1963, she took her life savings, $5,000, and opened her own business. Boy did it pay off! Mary Kay Cosmetics is now a billion-dollar company. Or take Hugh Hefner. He financed Playboy with $8,000 in loans from 45 family members, friends, and other [...]
By Early To Rise | Mon, Oct 5, 2009
Temerarious(tem-uh-RARE-ee-us) — from the Latin for “heedless” — means reckless or rash. Example (as used by Michael Masterson today): “The truth is that the most successful entrepreneurs started small and took modest, calculated risks. They were not temerarious and brave, as the business magazines would have you believe.” ————————————————————————————————————————— We want your feedback! Let [...]
By Brian Tracy | Fri, Oct 2, 2009
When I was in my thirties, I was urged to run for political office. I put together a campaign committee of about 12 enthusiastic supporters. And I started to get carried away with the idea of making a difference in my state. Then I called a politician I had worked with. I asked him [...]
By Michael Masterson | Thu, Oct 8, 2009
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