Industry watchers predict that overall online ad spending will increase by about 3 percent for the next two years, for a total of about $29.1 billion in 2010. The growth is being driven by search engine advertising (especially pay-per-click), which is expected to jump 13 percent by 2010.
Also growing rapidly is “Web 2.0″ advertising (on video and social networks), though it represents only a small portion of the market because advertisers are still grappling with the formats. It is expected to increase by 20 percent – to $1.4 billion – by 2010.
(Source: ClickZ)
Comment on this article
Similar Articles:
- Harmless Pastime – or Insidious Time Suck? – Video games are big business. When a Sony Playstation comes out… when the Nintendo Wii was finally r…
- Online Music Sales – The music industry as a whole continues its downward slide. According to the International Federatio…
- Making Money With AdSense – With Google AdSense, you can run Google advertising on your website or blog – and get paid every tim…
- How to Build a Recession-Proof Stream of Income – Even in tough times, opportunities present themselves… if you look in the right places. One of the b…
- The Internet Business Is Booming in Europe Too – Here in London for the summer, I’m reading the British business press. Not surprisingly, trends here…
- Should You Be Advertising on TV? – When most people think of television advertising, they think about the commercials they see on netwo…
- Don’t Overlook Organic Search Efforts in Your Online Marketing Mix – Many Internet entrepreneurs think they’re doing everything they can to get the word out about their …