Issue #2585 WEALTHY: They spend $7 billion a year online – get them to spend it with you (John Forde) HEALTHY: The healthiest way to eat meat (Kelley Herring) WISE: Jonathan Swift on getting old ALSO IN THIS ISSUE: What’s your top priority? (Michael Masterson) Any business can multiply its profits with this… (Jason Holland) It’s Good to Know… if you’re didaskaleinophobic [...]
By John Forde | Fri, Feb 6, 2009
What do you know about marketing to the older generation? It might not be enough. Check this out:
By Early To Rise | Fri, Feb 6, 2009
Something that’s "cogent" (KOH-junt) - from the Latin for "to drive together" - is convincing, appealing to the mind or to reason.
By Jason Holland | Fri, Feb 6, 2009
Some business owners and marketers think that one channel of marketing (maybe direct mail, TV ads, or joint ventures) is all they need.
By Early To Rise | Thu, Feb 5, 2009
Something that’s “supererogatory” (soo-pur-ih-ROG-uh-tor-ee) - from the Latin for “to spend over and above” - is unnecessary, going beyond what is required or expected.
By Early To Rise | Thu, Feb 5, 2009
Researchers from the University of Cambridge who studied male stock traders in London found that those with longer ring fingers tend to make more money (about five times more) than their counterparts with shorter ring fingers. What does finger length have to do with financial success in the markets?
By Kelley Herring | Thu, Feb 5, 2009
It’s hard to believe, but true. You can “turn off” disease-promoting genes and “turn on” disease-preventing genes simply by changing what you eat and how you live. But that’s not all you can do to make your genes healthier. In addition to the antioxidants that protect DNA from free-radical damage, there’s a process that is absolutely essential to keep your DNA healthy: methylation.
By Michael Masterson | Thu, Feb 5, 2009
In the direct-mail world, the best names you can mail to are people who have recently bought products very similar to the one you are selling. (It’s also helpful if the price they paid was the same as yours… and the method of payment.)
By Bob Cox | Thu, Feb 5, 2009
Following a proven goal-setting system can help you specify your objectives, measure your progress, and stay focused. But what do you do when you encounter roadblocks along the way? Today, I’m going to tell you exactly what I do to push through, jump over, toss aside, or take a detour away from five of my personal roadblocks in order to stay on track.
By Suzanne Richardson | Thu, Feb 5, 2009
For nearly three decades, Ernie Bjorkman was an anchorman for a Denver TV station. Then one day last month, after signing a yearlong contract, he was let go.
By Early To Rise | Fri, Feb 6, 2009
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