When you shop online, you have to be able to see the product before you can make the decision to buy. Because images take up space and slow downloads, most websites provide small thumbnail images. When you click on the thumbnail, a large image pops up. At least, it should…
I find that on about half of the websites I visit, the “larger” image is the same size as the thumbnail. This makes it impossible to tell what the product really looks like.
If you have a website where you feature product images, listen up! On the preview image, make sure the “small to large” function works correctly – and make sure that you do, in fact, provide a larger image.
A good thumbnail size is around 100-150 pixels, and a good higher resolution size is 400-600 pixels.
[Ed. Note: What are your biggest website usability pet peeves? Let us know right here.]
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